Fiktiv Australia - The Herald Sun

The Herald Sun is a daily newspaper based in Melbourne, Australia, published by The Herald and Weekly Times, a subsidiary of News Corp. The Herald Sun primarily serves Melbourne and the state of Victoria and shares many articles with other News Corp daily newspapers, especially those from Australia. It is also available for purchase in Tasmania, the Australian Capital Territory and border regions of South Australia and southern New South Wales such as the Riverina and NSW South Coast, and is available digitally through its website and apps. In 2017, the paper had a daily circulation of 350,000 from Monday to Friday. The Sunday edition is called the Sunday Herald Sun.

The Herald Sun newspaper is the product of a merger in 1990 of two newspapers owned by The Herald and Weekly Times Limited: the morning tabloid paper The Sun News-Pictorial and the afternoon broadsheet paper The Herald. It was first published on 8 October 1990 as the Herald-Sun.

The hyphen in its title was dropped after 1 May 1993 as part of an effort to drop the overt reminder of the paper's two predecessors that the hyphen implied, and also by the fact that by 1993, most of the columns and features inherited from The Herald and The Sun News-Pictorial had either been discontinued or subsumed completely in new sections.

In its prime, The Herald had a circulation of almost 600,000, but by the time of its 150th anniversary in 1990, with the impact of evening television news and a higher proportion of people using cars to get home from work rather than public transport, The Herald's circulation had fallen below 200,000. This was much less than that of the morning Sun.

With the only alternative option being to close The Herald, The Herald and Weekly Times decided to merge the two newspapers, and so after one hundred and fifty years, ten months and two days of publication, The Herald was published for the last time as a separate newspaper on 5 October 1990. The next day, The Sun News-Pictorial published its last edition. The Sunday editions of the two newspapers, The Sunday Herald and The Sunday Sun, were also merged to form the Sunday Herald Sun. The resulting newspaper had both the size and style of The Sun News-Pictorial. Bruce Baskett, the last Editor of The Herald, was the first Editor of the Herald Sun.

After a progressive decline in circulation the afternoon edition was cancelled, the last edition being published on 21 December 2001. The News Corp-produced mX has filled part of that gap, being freely distributed of an afternoon from stands throughout the Melbourne CBD, though generally not available outside that area.

The Herald Sun is the highest-circulating daily newspaper in Australia, with a weekday circulation of 551 thousand and claimed readership of 1.56 million. According to third-party web analytics providers Alexa and SimilarWeb, Herald Sun's website is the 74th and 125th most visited in Australia respectively, as of August 2015. SimilarWeb rates the site as the 15th most visited news website in Australia, attracting almost 6.6 million visitors per month.

The Herald Sun is Australia’s most widely read daily newspaper. Every day, Victoria’s best team of journalists, photographers and artists produce a vibrant, contemporary, authoritative and energetic newspaper that sets the agenda for our 1.5 million readers. The Herald Sun is one of Victoria’s most respected brands for its integrity and market presence and its reflection of the values of all Victorians. This ensures it is the newspaper that Victorians turn to for the issues that matter in their lives.

The award-winning local and international news and sport coverage, entertainment coverage and specialist sections make the Herald Sun an integral part of the social and commercial lifestyle of Victorians. From a commercial perspective, the environment and unmatched reach of the Herald Sun make it an essential buying and selling tool for individual consumers, small and large businesses alike.

Daily sections:
EGN
The Herald Sun is proud of its pre-eminent position as Australia's most widely read daily newspaper. With a proven track record of breaking the stories that matter, the Herald Sun sets the news agenda. Victoria's best team of journalist, photographers and artists aim to reflect the vibrant and exciting lifestyle of our State.

Business
Provides all the latest local and international business news, up to the minute share prices, financial market fluctuations and business trends pertaining to every spectrum of business. The Business pages of the Herald Sun, attracts the right mix of business-minded people with investments.

Sport
Across Australia, the Herald Sun is known as THE sports paper. The AFL coverage is unsurpassed - dedicating up to four pages to a blockbuster match, to the most comprehensive stats packages, to the most extensive news and opinion pieces during the week. Footy is the section's focus in winter, but that doesn't mean other marquee sporting events are ignored. Just look at the pages devoted to the World Cup soccer, US Open golf and the Wimbledon tennis championships. It is a high priority to have our reporters, columnists and photographers to as many events as possible - be it in Melbourne, throughout Victoria, across Australia or around the world. Because if we aren't there we can't tell our readers about it.

Arts & Entertainment
The Herald Sun is dedicated to arts and entertainment. Every day, Victoria’s best journalist and photographers cover the latest stage, screen and music news from both the local and international scene.

Weekly Sections:
Money (Tuesday)
Money offers readers a complete advisory section on money management with informtion on the investment options to best suit their personal needs. From property to personal loans, Money provides readers with the very latest news and views from a host of industry experts.

Learn (Tuesday)
With practical, informative and authoritative articles on all aspects of education, Learn is a must for all parents, teachers and students. With a strong VCE focus, Learn appears each Tuesday in the Herald Sun.

citystyle (Tuesday)
When you think of Melbourne, you think style. A vibrant and colourful city internationally recognised for its fabulous fashion, its enticing restaurants and its groovy bars. Every Tuesday, citystyle celebrates Melbourne style - its richness, its diversity and its blending of cultures. This section is an essential read for Victorians who are fashion conscious, who enjoy getting out and about and who like to entertain family and friends at home. Fashion features showcase up-to-the-minute trends for men and women. Readers are able to maximize their wardrobes for any occasion - from casual cool to glamorous chic. No matter what the budget, citystyle will help readers step from the catwalk onto the street. For those readers who are passionate about food, citystyle reviews the hippest bars in town and presents delicious recipes for home entertaining. citystyle provides an ideal environment for advertisers to showcase their retail outlets, fashion labels, restaurants, cafés and bars. This new liftout is the ideal vehicle to promote fashion and food events.

Home Entertainment Guide (Wednesday)
The Herald Sun’s popular Home Entertainment Guide is Victoria’s most extensive guide to television and radio, featuring the hottest media industry gossip on our favourite local and international stars and media celebrities.

Connect (Wednesday)
Connect, appearing within Wednesday’s Home Entertainment Guide, is the complete consumer guide to computer hardware and software, Hi-Fi’s, television and sound equipment.

Hit (Thursday)
Hit is a 28-page liftout appearing every Thursday in the Herald Sun. Hit is the most comprehensive guide to arts & entertainment in Victoria. Covering everything that you need to know from your favourite movies and stars, to the best of the theatre world. Hit covers the full spectrum of Melbourne’s popular culture.

Cars Guide (Friday)
Motoring begins on a Friday and that’s when anyone who wants to know what's happening in the motoring world on wheels turns to the Herald Sun Cars Guide. Cars Guide provides all the latest news and previews, new-car road tests and second-hand reports, as well as, information on everything from showroom sales results to motor sport and industry moves. It's also the one-stop shop for people looking to buy a new or used car, truck, motorcycle or accessories. Cars Guide is a mini motoring magazine that's researched, written and assembled by the largest and most diverse editorial team in Australia. The Herald Sun Cars Guide team is flat-out each week testing and researching car news across Australia, also travelling overseas to report on major motoring events and previewing the world's hottest new cars.

Travel (Friday)
Each week, the Herald Sun provides exciting and colorful coverage of destinations both locally and abroad. A must-read for avid and potential travellers, Travel includes information on the best deals plus a variety of specialist interest columns, all in a 16-24 page color liftout.

Weekend (Saturday)
The Weekend in Saturday’s Herald Sun has been designed to help busy Victorians plan their time out. It’s the one-stop-guide to entertainment and relaxation in Melbourne. There’s a complete pull-out entertainment guide that includes a comprehensive movie listing and the best in theatre, dance live music and comedy. For those who enjoy more leisurely pursuits, Weekend features a new lifestyle section, with expert advice on gardening, fashion, beauty, natural therapies and pet care.

CareerOne (Saturday)
While job seekers use the Herald Sun daily, Saturday remains the traditional focus. The CareerOne liftout presents a wide array of employment opportunities with an emphasis on Healthcare, Service Industries such as Hospitality, Tourism and Call centres, as well as a broad range of professional and industrial positions. The strong editorial focus highlights news and tips and therefore provides a comprehensive guide to recruitment and human resource issues.

Home Magazine (Saturday)
Australia’s first full colour homemaker magazine, inserted into the Herald Sun every Saturday. With a million readers weekly, nothing else compares. Home Magazine covers ideas on décor, lifestyle, city living, what’s new in design, as well as the best property and land information available.

Real Estate (Saturday)
The Real Estate Liftout, every Saturday in the Herald Sun, is a comprehensive full colour guide to all of Melbourne’s Real Estate needs. It covers residential sales and rentals, apartments, land, investment property and country retreats.

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The Sunday Herald Sun is Australia’s fastest growing newspaper and one of the greatest success stories in the recent history of Australian newspapers. The Sunday Herald Sun is read by more than 1.5 million Victorians every Sunday.

The Sunday Herald Sun is a complete, news, lifestyle and entertainment package that enhances the quality time Victorians have on a Sunday. As vibrant as it is relaxing, the Sunday Herald Sun is a robust marketplace of ideas that both informs and entertains. And with a reputation for breaking the weekends biggest news stories the Sunday Herald Sun sets the agenda for the week ahead.

The Sunday Herald Sun prides itself on continually evolving to meet the needs of Victorians and providing the best value for money newspaper.

Sections:
EGN
The Sunday Herald Sun is proud of its pre-eminent position. With a proven track record of breaking the stories that matter, the Sunday Herald Sun sets the news agenda and reflects the vibrant and exciting lifestyle of our State.

Extra
Extra expandes the Sunday Herald Sun with analysis and opinion – a week’s distilled wisdom.

Your Money
Your Money comprises of three pages of news, views and tips to help you make the right financial decisions.

Sport
The passionate involvement of our readers is testament to the quality of the writing from the Sports journalists of the Sunday Herald Sun as well as photographers who set the benchmark in photography. Advertisers who have capitalised on this passion have enjoyed success, which has resulted in unprecedented demand for our Sports pages.

Inside Entertainment
Inside Entertainment is a fresh and exciting window to the world of entertainment, offering the latest news, views and reviews from music, film and theatre. At 24-pages, it is also the first with the juiciest, up-to-the-minute celebrity gossip and pictures. As well, Inside Entertainment carries full listings on what’s showing and playing for the week, including an easy-to-use seven-day planner.

CareerOne
CareerOne in Sunday's Herald Sun provides job seekers with a wide range of employment opportunities with a strong focs on healthcare, tourism and call centre positions, as well as extensive range of professional and industrial opportunities.

sundaymagazine
With a potpourri of food, wining & dining, fashion, beauty, motoring, books, music and travel, it is no surprise that sundaymagazine has established a loyal following in Victoria.

Body + Soul
Body + Soul is a unique new lifestyle section within the Sunday Herald Sun - a stylish and smart 16 page color liftout devoted to informing, entertaining and enlightening readers. Body + Soul covers relationship issues, takes a candid and intelligent approach to sexuality, plus reporting on developments in the world of mainstream and holistic medicine. Body + Soul covers lifestyle issues relating to both males and female readers in the one publication.

Hello Baby
Everybody loves baby pictures and the Sunday Herald Sun delivers the latest and cutest.

The Key
Appearing each week in the Sunday Herald Sun, The Key is Victoria’s most extensive Sunday guide to auction results and the property market. The Key features the previous day’s auction results in Melbourne, as well as a comprehensive profile of Melbourne suburbs and the properties up for sale in each area. The Key now includes a market report, gossip pages and pages dedicated to renovating and gardening, as well as all the auction results and open-for-inspection listings

tvguide
tvguide is Victoria's most comprehensive listing of the week’s free-to-air and Pay TV programs and industry news. Readers turn to tvguide for a user friendly, complete listing of the week’s free-to-air and Pay TV programs and a thorough coverage of industry news and the latest movies.

Escape
Each week Sunday Herald Sun carries a full colour travel liftout. Titled escape, this comprehensive travel section gives readers a wealth of information and evocative pictures which help our readers to plan or dream about their next holiday. The travel pages cover a wide range of topics, including:
Reviews of dream destinations enabling readers to do a ‘mental test drive’ before buying
News on the latest travel hot spots
Coverage of local and overseas travel, cruises and short breaks
The latest deals and prices
Quick and easy information guides

Stuff
The Sunday Herald Sun encourages children to develop newspaper reading habits. Sections, such as Stuff, are specifically designed for youths aged 8 to 14.