Crowdfunding (draft)

* Use crowdfunding platforms like [Kickstarter](https://www.kickstarter.com/), [Indiegogo](https://www.indiegogo.com/), and [Patreon](https://www.patreon.com/)
* Plan enough to reach at least 40% of the funding goal within 3 days of the campaign launch. This is the greatest timing milestone to a successful crowdfunding campaign.
* Prepare an email list of early adopters and supporters. Treat them well. A focused list will yield a higher conversion rate. For example, a "Stay Updated" button may yield 10%; a "Pre-order Now" button may have less click-thru, but yield 95% conversion.
* Better to set a funding goal that is sufficient to fulfill the project, rather than aim too high with overzealous aspirations. Keep the funding goal value clean and rounded, like $45,000. You can apply pretty numbers (ex. $99) to the perks as desired.