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- <script>
- window.dataLayer = window.dataLayer || [];
- window.dataLayer.push({
- 'event': 'purchase', // name of an event. In this case, always stays as purchase
- 'ecommerce': { // ecommerce object. This is the essential part of tracking. New EE data must always be pushed to this object
- 'purchase': { // name of an action. In this case, always stays as purchase
- 'actionField': {
- 'id': '155', // order id. required
- 'affiliation': 'affiliate', // name of the affiliate. or affiliate id
- 'revenue': '50.00', // order revenue without taxes
- 'tax':'12.00', // taxes (excluding shipping)
- 'shipping': '12.00', // shipping cost
- 'coupon': 'SUMMER20' // coupon code used in this transaction
- },
- 'products': [{ // list of products a user has purchased
- 'name': 'Citizen - SUPER TITANIUM. MODEL: AW0060-11P', // name of a product that is currently viewed
- 'id': 'CIT30283', // id of a product
- 'price': '330.00', // price of a product
- 'brand': 'Citizen', // brand/vendor of a product
- 'category': 'Watches', // category of a product
- 'variant': 'Silver', // product variant. If there are no variants, exclude this key from the dataLayer.push
- 'quantity' : 1 // product quantity
- }]
- }
- }
- });
- </script>
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