do_action test

I am using a textarea so the user can input html code such as:
<div class="xyz" id="abc"></div>

I am storing the above in the smof panel below. Basically I am trying to write a function with a hook that will go in my plugin custom-functions.php file

This works: and outputs the value stored in 'wptumble_custom_output_content_wrapper'
<?php (stripslashes($tumbledata['wptumble_custom_output_content_wrapper'])); ?>


This does NOT work. It only outputs 'xxx'
I did the XXX to make sure that all the functions wrapping around it are working properly.
<?php

if($tumbledata['custom_main_content'] == 1) {

    add_action( 'wptumble_before_main_content_new', 'wptumble_custom_output_content_wrapper_new', 10 );

    // Fix the layout etc
    if (!function_exists('wptumble_custom_output_content_wrapper_new')) {
        function wptumble_custom_output_content_wrapper_new() {
            echo 'xxx';
            echo (stripslashes($tumbledata['wptumble_custom_output_content_wrapper']));

        }
    }


}
?>
<?php do_action('wptumble_before_main_content_new');  ?>

the above action outputs only 'xxx'. It is not outputting the $tumbledata. I have narrowed the problem down to that one single line of code, but can't figure out how to change it to make it work.