Multiple <execution>s in pom.xml

            <plugin>
                <groupId>com.rackspace.cloud.api</groupId>
                <artifactId>clouddocs-maven-plugin</artifactId>
                <version>1.0.9</version>
                <executions>
                    <execution>
                        <id>g1</id>
                        <goals>
                            <goal>generate-pdf</goal>
                            <goal>generate-webhelp</goal>
                        </goals>
                        <phase>generate-sources</phase>
                        <configuration>
                            <pdfUrl>../../../cdns-mgmt-devguide-latest.pdf</pdfUrl>
                            <includes>cdns-mgmt-devguide.xml</includes>
                            <enableDisqus>intranet</enableDisqus>
                <enableGoogleAnalytics>0</enableGoogleAnalytics>
                <canonicalUrlBase>http://docs-beta.rackspace.com/internal/cdns/api/v1.0/cdns-mgmt-devguide/content</canonicalUrlBase>
            </configuration>
                    </execution>
                    <execution>
                        <id>g1.1</id>
                        <goals>
                            <goal>generate-webhelp</goal>
                        </goals>
                        <phase>initialize</phase>
                        <configuration>
                            <pdfUrl>../../../cdns-releasenotes-latest.pdf</pdfUrl>
                            <includes>cdns-releasenotes.xml</includes>
                            <enableDisqus>1</enableDisqus>
                            <enableGoogleAnalytics>1</enableGoogleAnalytics>
                            <chapterAutolabel>0</chapterAutolabel>
                    <canonicalUrlBase>http://docs.rackspace.com/cdns/api/v1.0/cdns-releasenote/content</canonicalUrlBase>
                    <postProcess>
                      <move todir="target/docbkx/webhelp/cdns-releasenotes-external">
                        <fileset dir="target/docbkx/webhelp/cdns-releasenotes"/>
                      </move>
                    </postProcess>
                        </configuration>
                    </execution>