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- Get nice back links for new website
- I have a new website.
- How can I get some nice backlinks to my site (like sites/forum/directories)?
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- also does posting in directories works?
- You need to build links in the niche related websites.
- It can be guest posting.
- I have a new website
- https://oopine.com
- how can I get some nice backlinks to my site (like sites/forum/directories)?
- also does posting in directories works?
- Thanks
- Click to expand...
- You can do directory submission also but must check once DA of directories because only good DA directories can help you in link building and online promotion.
- Just keep in mind one thing that content based links always play big role in link building and catch big search engines eyes so try to get most of links with unique and related contents from Article directories, blog posting, web2.0 creation, guest posting to your niche market blogs or site. These types of works also count as natural link building and will effect your ranking more sooner than other works.
- I have a new website.
- How can I get some nice backlinks to my site (like sites/forum/directories)?
- also does posting in directories works?
- Thanks
- You can comment on topics on the forums. Your comments should be helpful.
- Directories work, it's a good tool.
- Sites. you need to find contacts of developers, contact them and agree on the placement of the article.
- Create a Facebook page, get on Yelp - maybe Angie's List, too. Post on blogs that compliment/coincide with the service you provide. Create a Youtube account and be sure to mingle on there with like minded people.
- Directories? You could use them to find sites you want to infiltrate :D
- Google says accelerated delivery does not help when it comes to better utilization of budgets. Campaigns may even see a higher than average cost-per-click when utilizing accelerated delivery.
- To have more control over how ads are delivered throughout the day, Google recommends taking advantage of ad scheduling as it allows advertisers to increase or decrease bids during certain times of the day.
- Specifically, Google recommends using maximize conversion value, maximize conversions, or maximize clicks, bidding to stay within a daily budget.
- Google Offers 2 Tips for Improving Web Content
- Google’s John Mueller was asked in a Webmaster Hangout about improving web page content focus. Mueller shared two tips on how to do that.
- How to Improve Content Focus?
- The question was asked about poorly indexed Product Description Pages (PDP). The publisher asked if making the content more prominent would help.
- “Do you think moving the images down and the relevant text up would help Google better interpret the focus of each of these pages?”
- Somewhat surprisingly, John Mueller answered no, that’s not how to improve content focus.
- Then he explained why:
- “So just shifting the location of content within an HTML page I don’t think that plays a big role at all.”
- Content Tip #1: Proper Use of Headings:
- Headings are Not Keyword Wish Lists
- A common misconception about headings (H1, H2, etc.) is that they are important as ranking factors. Because of that, a common error made by SEOs and publishers is to use headings as place to add important keywords for which they want the page to rank
- for.
- Essentially, SEOs in 2001 and even today use the heading elements as a wish list for all the keywords they’d like to rank.
- That used to be the way to rank a page back in 2001 and thereabouts.
- Modern Search Engines Have Evolved Headings Use
- How Google uses heading tags has evolved several times over the years. Today, heading tags are important but not as a way to tell Google which keywords you want to rank for.
- What Headings are Useful For
- Heading tags are useful for indicating what a section of content is about.
- A web page is about a topic. In a well constructed web page, each section of a web page is about a sub-topic of that web page.
- So when a user queries Google about a product the information needs they bring to your page might include images of the product, pricing, size, color, review and a comparison.
- If your page is informational then the informational need for a page of content might be the usefulness of tools for accomplishing a goal (like the right pan for a recipe) or other supplementary information that together satisfies the users needs.
- Heading tags are what defines and describes what that section of a web page is about. This has always been what headings were for. The SEO community has simply been using them poorly.
- John Mueller on Proper Use of Headings:
- “Headings are useful in that we can take a heading and see what images and which text kind of apply to that heading.”
- It’s clear from Mueller’s answer that in well planned page of content, the heading, the images and text form a unit that each relate to each other.
- Headings that do not directly relate to the content is a common mistake. This is what sometimes leads to web pages being ranked lower.
- John Mueller then reiterated how moving text around to make it more prominent over images won’t help in getting content properly indexed:
- “But just shifting around things with HTML or with CSS I don’t see that playing a big role there at all.
- So in that regard, I wouldn’t really worry about about this.”
- Tip #2 Interstitials Can Block Indexing
- This next part is interesting. According to Mueller, an improperly deployed interstitial may interfere with content indexing.
- Mueller had visited the site and noticed an interstitial for picking a country that might block Google from properly indexing the content.
- “One thing I did notice when looking at that example page that you link to is that when I loaded up, after a certain period of time it switches to… a country picker interstitial.
- I don’t know how you’re …triggering this and if you trigger this in all locations but for example if you were to trigger this when Googlebot crawls and renders your pages that might also result in Googlebot not being able to index your pages
- properly. So that’s one thing you might want to double check.”
- John Mueller went on to recommend using a banner or other user interface object for encouraging site visitors to pick their country.
- According to Mueller:
- “Because if you’re using a banner then even if that does end up being rendered in Google’s systems then it wouldn’t block the indexing of the rest of your content.
- Whereas if you have an interstitial that in the worst case… takes out all of the old content and replaces it with this… country or language picker, then we might not have that much content left on the that page for indexing.”
- Many sites use an unobtrusive icon in the top right corner or use IP sniffing to redirect users to the correct version of a web page.
- Watch the Google Webmaster Hangout Here:
- November Update About Links? Google Says Don’t Jump to Conclusions
- Google’s John Mueller was asked about low quality links and the November 2020 update. During his answer, Mueller twice advised the publisher to not jump to conclusions about a connection between links and the November Update.
- A search marketer related to John Mueller that after the November update, when reviewing recipe bloggers hit by the updates they noticed that the sites had links from low quality link building practices.
- The search marketer said:
- “You could clearly see many unnatural links via recommendation widgets and other link building tactics.”
- The person asked if it’s worth it to disavow those links since it appeared as if Google had simply devalued the links and that’s why the sites were no longer ranking.
- John Mueller prefaced his response by noting that he didn’t look at a specific site and that his comments were spoken in a general sense.
- This is Mueller’s response:
- “In general if you look at your site and… it seems like there’s really a clear pattern of unnatural links associated with your site, that could be because you’ve been doing link building in some kind of… weird way, if you’ve been using widgets to
- build links, all of the usual kinds of things then that’s generally something I’d recommend trying to clean up regardless of any updates that happen.”
- What John Mueller was saying with regard to links and the recent update, is that links from sketchy link building practices like widgets should be dealt with “regardless of any updates that happen.”
- Enter Our Sweet Prince, LinkedIn
- We had experience with the major paid social channels, but knew that the targeting (for B2B) had become greatly limited since certain targeting was removed from Facebook. Because of this, we decided LinkedIn would be our best starting point.
- We also knew that our lead generation efforts would start and end with the quality of the asset we were promoting.
- So, we started by creating assets that we thought resonated with our audience. The first big asset we created was a guide to B2B marketing and demand generation.
- It did OK. Nothing special, but we were converting at around 14%.
- And of recent, we were running lead generation ads so that we could remove the friction of a landing page, but we knew we could get more out of the platform.
- So we dove into the LinkedIn pixel and found that certain job titles were performing much better for us (lower CPA) than others.
- This is when we took a concept from our paid search campaigns, single keyword ad groups (SKAGs), and came up with the idea of building SPAGs (singe persona ad groups).
- The Power of Impression-Based Campaigns to Grow Your Brand
- We took the asset above and took it from being a generic asset, “The Guide to B2B Marketing and Demand Generation“ and turned it into a personified asset, “The VPs Guide to B2B Marketing and Demand Generation.”
- Seems simple, but it took our conversion rate from around 14% to over 60%.
- The Power of Impression-Based Campaigns to Grow Your Brand
- One small tweak, SPAGs, that required us to change only our creative and cover page of our asset allowed us to target all of our personas: VP, Director, and Manager, without having to increase content resources.
- Pretty cool!
- We were ecstatic.
- But it failed.
- Now you might be thinking, how in the world does a campaign targeting your exact persona that converts at over 60% (them giving us their contact info) fail?
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