SandroBabic

GA4 EC - Rudan Hotels - begin_checkout

Mar 24th, 2026 (edited)
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  1. window.dataLayer = window.dataLayer || [];
  2. window.dataLayer.push({
  3.   event: 'begin_checkout',              // name of the event. In this case, it always must be begin_checkout
  4.   ecommerce: {                         
  5.     items: [{                           // an array with all products (that were in a cart when the checkout began)
  6.       item_name: 'Hotel Terme Jezerčica',           // insert an actual accommodation name
  7.       item_id: 'accommodation1',             // insert an actual accommodation ID
  8.       price: '250.00',                  // insert an actual accommodation price. Number or a string. Don't include currency code
  9.       item_category: 'Hotels',          // insert an actual accommodation top-level category
  10.       accommodation_location: 'Donja Stubica',        // insert a accommodation location
  11.       item_variant: 'Standard twin room, balcony', // insert room type or similar
  12.       check_in_date: '15.05.2025.',     // insert check in date
  13.       check_out_date: '16.06.2026.',    // insert check in date
  14.       number_of_nights: '1',                        // insert number of nights
  15.       quantity: '1'                     // product quantity of how many products were added to a wishlist, usually always 1
  16.     }]
  17.   }
  18. });
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