echo "<p>";
echo $VM_LANG->_('PHPSHOP_COUPON_ENTER_HERE') . '<br />';
echo "</p>";

echo "<p>" . $VM_LANG->_('PHPSHOP_COUPON_ENTER_HERE') . '<br /></p>';

echo "<p>" , $VM_LANG->_('PHPSHOP_COUPON_ENTER_HERE') , '<br /></p>';

echo '<p>'.$VM_LANG->_('PHPSHOP_COUPON_ENTER_HERE').'<br /></p>';

echo "<p>{$VM_LANG->_('PHPSHOP_COUPON_ENTER_HERE')}<br /></p>";

echo '<p>', $VM_LANG->_('PHPSHOP_COUPON_ENTER_HERE'), '<br /></p>';

echo "<p>{$VM_LANG->_('PHPSHOP_COUPON_ENTER_HERE')}<br /></p>";

<?
// Existing code block

// Using the <?= operator below is a short form "echo" for variables
?>

<P><?=$VM_LANG->_('PHPSHOP_COUPON_ENTER_HERE');?><BR /></P>


<?
// continue php code
?>

printf('<p>%s<br /></p>', $VM_LANG->_('PHPSHOP_COUPON_ENTER_HERE');