<video width="640" height="360" controls>
    <!-- MP4 must be first for iPad! -->
    <source src="__VIDEO__.MP4" type="video/mp4" /><!-- Safari / iOS video    -->
    <source src="__VIDEO__.OGV" type="video/ogg" /><!-- Firefox / Opera / Chrome10 -->
    <!-- fallback to Flash: -->
    <object width="640" height="360" type="application/x-shockwave-flash" data="__FLASH__.SWF">
        <!-- Firefox uses the `data` attribute above, IE/Safari uses the param below -->
        <param name="movie" value="__FLASH__.SWF" />
        <param name="flashvars" value="controlbar=over&image=__POSTER__.JPG&file=__VIDEO__.MP4" />
        <!-- fallback image. note the title field below, put the title of the video there -->
        <img src="__VIDEO__.JPG" width="640" height="360" alt="__TITLE__"
             title="No video playback capabilities, please download the video below" />
    </object>
</video>