API tools faq
paste
emanuel1109

mvr - moves - web

emanuel1109
Jul 20th, 2022 (edited)
363
0
Never
Add comment
Not a member of Pastebin yet? Sign Up, it unlocks many cool features!
JavaScript 14.07 KB | None | 0 0
raw download clone embed print report
  1. // fire this snippet before the Google Tag Manager snippet everytime that page loads
  2. window.dataLayer = window.dataLayer || [];
  3. window.dataLayer.push({
  4.   'event' : 'user_status',
  5.   'user_id' : 'insert_user_id_here', // insert the user id like it appears in the database
  6.   'user_sub_status' : 'insert_user_sub_status' // 'free trial', 'canceled', 'monthly', 'yearly', 'expired'
  7. });
  8.  
  9. // This event fires on any click of 'Start Free Trial' (on any button that redirects to start a free trial), no matter where it is
  10. window.dataLayer.push({
  11.   'event' : 'cta_clicked'
  12. });
  13.  
  14. // This event fires when a user clicks to start the survey
  15. window.dataLayer = window.dataLayer || [];
  16. window.dataLayer.push({
  17.   'event' : 'survey_started',
  18.   'type' : 'optional' // insert the type of the survey optional/mandatory (as far as I know, there is no mandatory surveys on web)
  19. });
  20.  
  21. // This event fires when a user clicks to skip the survey
  22. window.dataLayer = window.dataLayer || [];
  23. window.dataLayer.push({
  24.   'event' : 'survey_skipped'
  25. });
  26.  
  27. // This event fires when a user finishes the survey, if the user checks the 'I am a yoga instructor' checkbox, capture that information as well
  28. window.dataLayer = window.dataLayer || [];
  29. window.dataLayer.push({
  30.   'event' : 'survey_finished',
  31.   'type' : 'optional',
  32.   'is_instructor' : 'true/false' // 'true' or 'false' depends on the answer, default value: "false"
  33. });
  34.  
  35. // This event fires when a user starts the sign up (either clicks on Apple/Facebook button, or fills any of the fields for the email signup)
  36. window.dataLayer = window.dataLayer || [];
  37. window.dataLayer.push({
  38.   'event' : 'sign_up_started',
  39.   'method' : 'email/facebook/apple' // method of registration (how the user initiated signup)
  40. });
  41.  
  42. // This event fires when a user completes the signup
  43. window.dataLayer = window.dataLayer || [];
  44. window.dataLayer.push({
  45.   'event' : 'sign_up_completed',
  46.   'user_id' : 'insert_user_id_here', // insert the user id from the database here
  47.   'method' : 'email/facebook/apple' // method of registration (how the user initiated signup)
  48. });
  49.  
  50. // This event fires when a user redeems his unique code (redemption pages only)
  51. window.dataLayer = window.dataLayer || [];
  52. window.dataLayer.push({
  53.   'event' : 'code_redeemed',
  54.   'promo_code' : 'insert_promo_code_here' // insert promo code here
  55. });
  56.  
  57. // This event fires when a user clicks to 'activate membership' if he is on a free trial or clicks on 'sign up' after his membership expired
  58. window.dataLayer = window.dataLayer || [];
  59. window.dataLayer.push({
  60.   'event' : 'activation_initiated'
  61. });
  62.  
  63. // This event fires when a user finishes to 'activate membership' after his membership expired (or he is on free trial and decided to upgrade)
  64. window.dataLayer = window.dataLayer || [];
  65. window.dataLayer.push({
  66.   event: 'purchase',            // name of the event. In this case, it always must be purchase
  67.   ecommerce: {
  68.     currency: 'USD', // leave static if user can only be charged with USD
  69.     value: 29.98,                       // order total (excluding tax) (the amount the user paid when he activated the plan excluding tax)
  70.     tax: 2.00, // insert tax (if available or exist in the store)
  71.     affiliation: 'alomoves',  // insert store name region here
  72.     transaction_id: 'abc123',           // transaction id
  73.     coupon: 'ENDOFSUMMER',          // if coupon was applied to the order, include it here          
  74.     items: [{                           // an array with all products
  75.       item_name: 'membership activated - monthly/annually', // monthly or annually depends on the plan the user chose
  76.       item_id: 'membership activated - monthly/annually',   // monthly or annually depends on the plan the user chose
  77.       item_category: 'membership', // leave static
  78.       price: 11.99,                 // insert an actual product price. Number or a string. Don't include currency code
  79.       quantity: '1',                    // product quantity. leave static
  80.     }]
  81.   }
  82. });
  83.  
  84. // This event fires when a user chose a payment plan, captures the payment plan chosen and any coupon code that was added
  85. window.dataLayer = window.dataLayer || [];
  86. window.dataLayer.push({
  87.   'event' : 'payment_plan_chosen',
  88.   'type' : 'monthly/annually', // payment plan type
  89.   'promo_code' : 'insert_promo_code_here' // insert promo code here, if not available then keep it empty ''
  90. });
  91.  
  92. // This event fires after a user placed his credit card information on Stripe and his trial started
  93. window.dataLayer = window.dataLayer || [];
  94. window.dataLayer.push({
  95.   'event': 'trial_started',          
  96.   'name': '14 Days Trial - Annual/Monthly', // Annual or Monthly depends on the trial he started
  97.   'promo_code': 'insert_coupon_name_here'       // if the user used any coupon please list it here    
  98. });
  99.  
  100. // This event fires whenever a user completes the redeeming of membership using the GWP 30-Day Trial code
  101. window.dataLayer = window.dataLayer || [];
  102. window.dataLayer.push({
  103.   'event': 'trial_started',          
  104.   'name': '30 Days Trial - Monthly', // users who use GWP 30-Day Trial code renew monthly
  105.   'promo_code': 'insert_coupon_name_here'       // insert the coupon the user used here    
  106. });
  107.  
  108. // This event fires whenever a user completes the redeeming of membership (has to enter payment information) and gets 365 days trial
  109. window.dataLayer = window.dataLayer || [];
  110. window.dataLayer.push({
  111.   'event': 'trial_started',          
  112.   'name': '12 Months Trial - Monthly', // it renews monthly
  113.   'promo_code': 'insert_coupon_name_here'  // insert the coupon the user used here        
  114. });
  115.  
  116. // This event fires whenever a user completes the redeeming of membership (without entering payment information)  and gets 365 days trial (the user has to activate the membership during or after the membership expired)
  117. window.dataLayer = window.dataLayer || [];
  118. window.dataLayer.push({
  119.   'event': 'trial_started',          
  120.   'name': '6/12 Months Trial - Non Renewing', // 6 or 12 depends on the page/coupon
  121.   'promo_code': 'insert_coupon_name_here'  // insert the coupon the user used here        
  122. });
  123.  
  124. // This event fires when a user has a class viewed (on page load of a class)
  125. window.dataLayer = window.dataLayer || [];
  126. window.dataLayer.push({
  127.   'event' : 'class_viewed',
  128.   'class' : 'insert_class_name_here', // insert the class name here
  129.   'series' : 'insert_series_name_here, // insert the series name here
  130.  'difficulty' : 'insert_difficulty_here', // insert the difficulty here
  131.  'intensity' : 'insert_intesity_here', // insert the intensity here
  132.  'instructor' : 'insert_class_instructor_name' // insert the instructor here
  133. });
  134.  
  135. // This event fires when a user has a user saved a class
  136. window.dataLayer = window.dataLayer || [];
  137. window.dataLayer.push({
  138.  'event' : 'class_saved',
  139.  'class' : 'insert_class_name_here', // insert the class name here
  140.  'series' : 'insert_series_name_here, // insert the series name here
  141.   'difficulty' : 'insert_difficulty_here', // insert the difficulty here
  142.   'intensity' : 'insert_intesity_here', // insert the intensity here
  143.   'instructor' : 'insert_class_instructor_name' // insert the instructor here
  144. });
  145.  
  146. // This event fires when a user adds a class to his playlist
  147. window.dataLayer = window.dataLayer || [];
  148. window.dataLayer.push({
  149.   'event' : 'added_to_playlist',
  150.   'class' : 'insert_class_name_here', // insert the class name here
  151.   'series' : 'insert_series_name_here, // insert the series name here
  152.  'difficulty' : 'insert_difficulty_here', // insert the difficulty here
  153.  'intensity' : 'insert_intesity_here', // insert the intensity here
  154.  'instructor' : 'insert_class_instructor_name' // insert the instructor here
  155. });
  156.  
  157. // This event fires when a user has opened a series page (on page load of a series)
  158. window.dataLayer = window.dataLayer || [];
  159. window.dataLayer.push({
  160.  'event' : 'series_viewed',
  161.  'series' : 'insert_series_name_here, // insert series name here
  162.   'difficulty' : 'insert_difficulty_here', // insert the difficulty here
  163.   'intensity' : 'insert_intesity_here', // insert the intensity here
  164.   'instructor' : 'insert_class_instructor_name' // insert the instructor here
  165. });
  166.  
  167. // This event fires when a user adds a series to his practice
  168. window.dataLayer = window.dataLayer || [];
  169. window.dataLayer.push({
  170.   'event' : 'series_saved', // when the user clicks the 'add to practice' button
  171.   'series' : 'insert_series_name_here, // insert series name here
  172.  'difficulty' : 'insert_difficulty_here', // insert the difficulty here
  173.  'intensity' : 'insert_intesity_here', // insert the intensity here
  174.  'instructor' : 'insert_class_instructor_name' // insert the instructor here
  175. });
  176.  
  177. // This event fires when a user plays the series intro video, usually the video next to the series description on the series page
  178. window.dataLayer = window.dataLayer || [];
  179. window.dataLayer.push({
  180.  'event' : 'series_intro_played',
  181.  'series' : 'insert_series_name_here, // insert series name here
  182.   'difficulty' : 'insert_difficulty_here', // insert the difficulty here
  183.   'intensity' : 'insert_intesity_here', // insert the intensity here
  184.   'instructor' : 'insert_class_instructor_name' // insert the instructor here
  185. });
  186.  
  187. // This event fires when a user views an instructor page (on page load of an instructor)
  188. window.dataLayer = window.dataLayer || [];
  189. window.dataLayer.push({
  190.   'event' : 'instructor_viewed',
  191.   'instructor' : 'insert_class_instructor_name' // insert instructor name here
  192. });
  193.  
  194. // This event fires when a user plays a video
  195. window.dataLayer = window.dataLayer || [];
  196. window.dataLayer.push({
  197.   'event' : 'video_played',
  198.   'title' : 'insert_video_name_here', // insert video title (could be the name of the class)
  199.   'class' : 'insert_class_name_here', // insert class name
  200.   'series' : 'insert_series_name_here', // insert the series that video is part of
  201.   'difficulty' : 'insert_difficulty_here', // insert difficulty here
  202.   'intensity' : 'insert_intesity_here', // insert intensity here
  203.   'instructor' : 'insert_class_instructor_name' // insert instructor here
  204. });
  205.  
  206. // This event fires every 10 seconds when a video is being played
  207. window.dataLayer = window.dataLayer || [];
  208. window.dataLayer.push({
  209.   'event' : 'video_watched_time',
  210.   'duration' : 10, // insert duration watched in seconds
  211.   'title' : 'insert_video_name_here', // insert video title (could be the name of the class)
  212.   'class' : 'insert_class_name_here', // insert class name
  213.   'series' : 'insert_series_name_here', // insert the series that video is part of
  214.   'difficulty' : 'insert_difficulty_here', // insert difficulty here
  215.   'intensity' : 'insert_intesity_here', // insert intensity here
  216.   'instructor' : 'insert_class_instructor_name' // insert instructor here
  217. });
  218.  
  219. // This event fires each time a user views a certain threshold of duration of the video (when a user views 10% of the video, 25%, 50%, 75%, 90%)
  220. window.dataLayer = window.dataLayer || [];
  221. window.dataLayer.push({
  222.   'event' : 'video_watched_percent',
  223.   'percent' : 10 // or 25, 50, 75, 90
  224.   'title' : 'insert_video_name_here', // insert video title (could be the name of the class)
  225.   'class' : 'insert_class_name_here', // insert class name
  226.   'series' : 'insert_series_name_here', // insert the series that video is part of
  227.   'difficulty' : 'insert_difficulty_here', // insert difficulty here
  228.   'intensity' : 'insert_intesity_here', // insert intensity here
  229.   'instructor' : 'insert_class_instructor_name' // insert instructor here
  230. });
  231.  
  232. // This event fires when a user finishes watching a video
  233. window.dataLayer = window.dataLayer || [];
  234. window.dataLayer.push({
  235.   'event' : 'video_finished',
  236.   'title' : 'insert_video_name_here', // insert video title (could be the name of the class)
  237.   'class' : 'insert_class_name_here', // insert class name
  238.   'series' : 'insert_series_name_here', // insert the series that video is part of
  239.   'difficulty' : 'insert_difficulty_here', // insert difficulty here
  240.   'intensity' : 'insert_intesity_here', // insert intensity here
  241.   'instructor' : 'insert_class_instructor_name' // insert instructor here
  242. });
  243.  
  244. // This event fires when a user toggles music on a video (only when he toggles that on)
  245. window.dataLayer = window.dataLayer || [];
  246. window.dataLayer.push({
  247.   'event' : 'music_toggled',
  248.   'title' : 'insert_video_name_here', // insert video title (could be the name of the class)
  249.   'class' : 'insert_class_name_here', // insert class name
  250.   'series' : 'insert_series_name_here', // insert the series that video is part of
  251.   'difficulty' : 'insert_difficulty_here', // insert difficulty here
  252.   'intensity' : 'insert_intesity_here', // insert intensity here
  253.   'instructor' : 'insert_class_instructor_name' // insert instructor here
  254. });
  255.  
  256. // This event fires when a user filters the duration
  257. window.dataLayer = window.dataLayer || [];
  258. window.dataLayer.push({
  259.   'event' : 'duration_filtered',
  260.   'filter_value' : 'insert_value_chosen' // insert the value of the filter that was chosen
  261. });
  262.  
  263. // This event fires when a user filters the instructor
  264. window.dataLayer = window.dataLayer || [];
  265. window.dataLayer.push({
  266.   'event' : 'instructor_filtered',
  267.   'filter_value' : 'insert_value_chosen' // insert the value of the filter that was chosen
  268. });
  269.  
  270. // This event fires when a user filters the style
  271. window.dataLayer = window.dataLayer || [];
  272. window.dataLayer.push({
  273.   'event' : 'style_filtered',
  274.   'filter_value' : 'insert_value_chosen' // insert the value of the filter that was chosen
  275. });
  276.  
  277. // This event fires when a user filters the difficulty
  278. window.dataLayer = window.dataLayer || [];
  279. window.dataLayer.push({
  280.   'event' : 'difficulty_filtered',
  281.   'filter_value' : 'insert_value_chosen' // insert the value of the filter that was chosen
  282. });
  283.  
  284. // This event fires when a user filters the intensity
  285. window.dataLayer = window.dataLayer || [];
  286. window.dataLayer.push({
  287.   'event' : 'intensity_filtered',
  288.   'filter_value' : 'insert_value_chosen' // insert the value of the filter that was chosen
  289. });
  290.  
  291. // This event fires when a user uses the sort function
  292. window.dataLayer = window.dataLayer || [];
  293. window.dataLayer.push({
  294.   'event' : 'sorted_by',
  295.   'filter_value' : 'insert_value_chosen' // insert the value of the filter that was chosen
  296. });
Advertisement
Add Comment
Please, Sign In to add comment
Public Pastes
We use cookies for various purposes including analytics. By continuing to use Pastebin, you agree to our use of cookies as described in the Cookies Policy.  OK, I Understand
Not a member of Pastebin yet?
Sign Up, it unlocks many cool features!