ju1ius

EEC - Add to cart

Apr 11th, 2019
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  1. <script>
  2. window.dataLayer  = window.dataLayer || [];
  3. window.dataLayer.push({
  4.     'event': 'eec.addToCart',       // name of an event. In this case, always stays as eec.addToCart
  5.     'ecommerce': {                  // ecommerce object. This is the essential part of tracking. New EE data must always be pushed to this object
  6.         'currencyCode': 'EUR',          // the currency which is currently used by a visitor
  7.         'add': {                        // name of an action. In this case, always stays as add
  8.             'actionField': {           
  9.                 'list': 'main'          // optional. name of a list from which the product was added to a cart  
  10.               },       
  11.             'products': [{              // list of products added to a cart. Can contain multiple products at the same time
  12.                 'name': 'Citizen - SUPER TITANIUM. MODEL: AW0060-11P',      // name of a product that was added to a cart
  13.                 'id': 'CIT30283',       // id of a product
  14.                 'price': '330.00',      // price of a product
  15.                 'brand': 'Citizen',     // brand/vendor of a product
  16.                 'category': 'Watches',  // category of a product
  17.                 'variant': 'Silver',     // product variant. If there are no variants, exclude this key from the dataLayer.push
  18.                 'quantity': 1
  19.             }]
  20.         }
  21.     }
  22. });
  23. </script>
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