poopers

Opportunities:
•	External events such as concerts or conventions, Lime scooter could be supplied or placed in suggestive areas.
•	The on-going trend of workers finding a more affordable way to commute to and from work could be capitalized by these scooters
•	Time saver, as areas of cities are very populated by cars and these scooters can cut down time over short distances
•	Investing in advertising to attract workers find other ways to commute
•	Tourists may use Lime scooters as a cheaper alternative from other services (Uber, Rideshare, public transport)
Threats
•	Being banned from a city is a major loss for Lime scooters, as this would involve clean-up cost and loss of customers
•	Cheaper alternatives coming out
•	Bad publicity from news outlets causing less use of scooters
•	Theft and vandalism causing scooter supply to lessen (Costing money to make more and replace)
•	Injury or death lawsuits due to mechanical failure / negligence