AL035 - Calm

https://mashable.com/article/diplo-calm-tracks/

https://www.bloomberg.com/news/articles/2020-12-08/calm-hits-2-billion-value-with-lightspeed-goldman-tpg-backing

https://www.grazia.fr/lifestyle/high-tech/application-smartphone-calm-meditation-923350

https://medium.com/scale-fanatics/discover-calms-billion-dollar-marketing-strategy-7db1c289d21b

https://techcrunch.com/2020/11/05/calms-hilarious-cnn-ad-campaign-sent-the-meditation-app-flying-up-app-store-charts/

https://techcrunch.com/2020/11/23/mental-health-startups-are-raising-spirits-and-venture-capital/

https://techcrunch.com/2019/02/06/meditation-app-calm-hits-unicorn-status-with-fresh-88-million-funding/

https://techcrunch.com/2020/10/15/news-that-calm-seeks-more-funding-at-a-higher-valuation-is-not-transcendental-thinking/

https://techcrunch.com/2020/12/08/calm-raises-75m-more-at-2b-valuation/

https://blog.calm.com/blog/calm-is-the-worlds-first-mental-health-unicorn

https://medium.com/@michaelactonsmith/how-calm-became-the-worlds-first-mental-health-unicorn-short-version-3bec20a0efa1