EA
	- New Free-to-Play game
	- Indie game marketing because "we care".
	- FOOTBAWL
	- STAR WARS
	- Audience members are obviously employees
	- "Fellow Kids" moment
	- A New Titanfall game is announced
	- Random Celebrity Endorsement
	- BASKETBAWL
	- New Mass Effect is Announced!
	- GOLF
	- We heard kids like them phone games soo... NEW MOBILE GAME ANNOUNCED!
	- New Burnout... Please :(
	- Free VOD Mute-able Music!
	- Plants VS Zombies: Still beating this dead horseradish!
	- HOCKEY
	- Audible Audience Jeering
	- SOCCER
	- A new Sims game is announced!
	- Something stupidly stupendous happens that you forget that you are actually alive.
	- PopCap's back, back again! (with a new game!)
	- James Bond makes a marvellous return in a new 007 game!
	- Classic game is rebooted with good reception!
	- American McGee's Alice gets a new game announced!
	- New IP Announced!
	- Kid's like Battle Royales, right? New Battle Royale game/mode!
	- "Fuck the Oscars" guy makes another appearance.
	- Battlefield V is shown off and war is still the same.
	- "Live" on stage game-play takes place with "Real" gamers.
	- Brütal Legend returns and rocks the crowd!
	- A new Crysis game is announced!
	- A new Dead Space game is announced!
	- Sales charts/graphs are shown!
	- Micro-transactions and/or loot boxes are mentioned
	- New Harry Potter game is announced!
	- Medal of Honor is brought back!
	- New Mirror's Edge game is announced!
	- RACING
	- A new NEED FOR SPEED is driving onto the tracks!
	- A new Peggle Game is announced!
	- A new ROCK BAND is announced and raises the roof!
	- RUGBY?
	- A new Shank game is announced!
	- SHOGUN returns and strikes fear into the enemies eyes!
	- A new SID MEIER game is shown off!
	- SIMPSONS gets a new game announced!
	- SKATE 4 IS ANNOUNCED!!!
	- SPORE is brought back from the dead and mutates into a new game!
	- SNOW BOARDING
	- MOTOR CYCLES
	- MARTIAL ARTS
	- Ty the Tasmanian Tiger makes the leap to a new game!
	- Unravel unravels a sequel of their own!
	- Katamari rolls onto the stage with a brand new game!
	- Wing Commander aileron rolls above the crowd with a new game announcement!
	- DLC DLC DLC
	- "The beautiful game" is said
	- E-Sports is mentioned
	- New Short-lived meme is born
	- SEASON-PASSES
	- Bioware is not mentioned
	- Sports personality speaks on Stage
	- Trailer closes conference
	- "Better animations..."
	- "Most FEATURES than ever before!"
	- "This is YOUR story."
	- Genuinely EXCITING announcement
	- 3 Games announced but with no actual In-Game Footage
	- DEV DIARY
	- VR