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ga4_whirlpool | view_item_list

Aug 22nd, 2022 (edited)
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  1. window.dataLayer = window.dataLayer || [];
  2. window.dataLayer.push({
  3.   event: 'view_item_list',              // name of the event. In this case, it always must be view_item_list
  4.   ecommerce: {                          
  5.     items: [{                           // an array with a product that was clicked
  6.       item_name: 'Heladera No Frost Whirlpool',           // insert an actual product name
  7.       item_id: 'WRA09R3+WMS20AS',              // insert an actual product ID
  8.       price: '132.499',                   // insert an actual product price. Number or a string. Don't include currency code
  9.       item_category: 'Refrigeración',             // insert an actual product variant
  10.       item_category2: 'Heladeras',             // insert an actual product variant
  11.       item_brand: 'Whirlpool',            // insert an actual product price
  12.       item_variant: 'Compacta',             // insert an actual product variant
  13.       item_variant: 'Blanco',             // insert an actual product variant
  14.       item_variant: '374lts',             // insert an actual product variant
  15.       item_variant: 'Freezer Superior',             // insert an actual product variant
  16.       item_variant: 'Inverter',             // insert an actual product variant
  17.       item_list_name: 'Search results', // insert the name of the list where the product is currently displayed
  18.       item_list_id: 'search_results_home',   // insert the list id where the product is currently displayed
  19.       index: 1,                         // insert product's position in that list
  20.       quantity: '1'                     // product quantity. In this case, it will usually be equal to 1
  21.     },{
  22.       items: [{                           // an array with a product that was clicked
  23.       item_name: 'Lavarropas Carga Superior Whirlpool',           // insert an actual product name
  24.       item_id: 'WCS60ZB',              // insert an actual product ID
  25.       price: '147.099',                   // insert an actual product price. Number or a string. Don't include currency code
  26.       item_category: 'Lavado',             // insert an actual product variant
  27.       item_category2: 'Lavarropas',             // insert an actual product variant
  28.       item_brand: 'Whirlpool',            // insert an actual product price
  29.       item_variant: 'Inverter',             // insert an actual product variant
  30.       item_variant: 'Carga Superior',             // insert an actual product variant
  31.       item_variant: '6kg',             // insert an actual product variant
  32.       item_list_name: 'Search results', // insert the name of the list where the product is currently displayed
  33.       item_list_id: 'search_results_home',   // insert the list id where the product is currently displayed
  34.       index: 2,                         // insert product's position in that list
  35.       quantity: '1'                     // product quantity. In this case, it will usually be equal to 1
  36.     }]
  37.   }
  38. });
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