int **a;
 a = (int**)malloc(10 * sizeof(int *));
 for (int i = 0; i < 10; i++)
     *(a+i) = (int *)malloc(10 * sizeof(int));

for (int i = 0; i < 10; i++) {
    for (int j = 0; j < 10; j++) {
        **a = 1;
         (*a)++;
    }
    a++;
 }

int rows = 10, cols = 10
 int **a;
 // don't cast the return value of malloc
 a = malloc(rows * sizeof(*a));
 for (int i = 0; i < rows; i++)
     a[i] = malloc(cols * sizeof(**a));

...

for (int i = 0; i < rows; i++) {
    for (int j = 0; j < cols; j++) {
        a[i][j] = 1;
    }
 }