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Site URL Profile - Should I silo the blog and 301 redirect?

hjysy
May 22nd, 2019
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  1. Site URL Profile - Should I silo the blog and 301 redirect?
  2. Working on a site where the blog posts have not been placed into a subcategory URL somehow
  3.  
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  17. To Illustrate, the posts and regular pages are not silo'ed under "site.com/blog/posturl":
  18. examplesite.com/5-things-you-shouldknow
  19. examplesite.com/about
  20. examplesite.com/happynewyear2010
  21. examplesite.com/contact_us
  22.  
  23. Should I change the entire URL's architecture and set up 301 redirects? Or should I leave it alone and not chance impacting existing rankings?
  24.  
  25. Thank you for your help!
  26.  
  27. If the urls are under blog then what's the problem?
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  29.  
  30. Thanks mrb!
  31.  
  32. The URL's are not under a blog category, that IS the problem from the point of google understanding the structure of the site. There is no single directory of the posts. It is literally, "website.com/post-title" and not "website.com/blog/post-title"
  33.  
  34.  
  35. I'm going to assume you're using Wordpress, yes?
  36.  
  37. If that's the case then shift all of your blog posts to /blog/
  38.  
  39. Leave the other stuff.
  40.  
  41. Set 301 redirects and check for broken internal links. Also check external links to preserve link equity.
  42.  
  43. If you're going to shift posts to /blog/ then look up how to track your content marketing efforts using page path level one tracking within Google Analytics.
  44.  
  45. Hi guys,
  46.  
  47. Working on a site where the blog posts have not been placed into a subcategory URL somehow
  48.  
  49. To Illustrate, the posts and regular pages are not silo'ed under "site.com/blog/posturl":
  50. examplesite.com/5-things-you-shouldknow
  51. examplesite.com/about
  52. examplesite.com/happynewyear2010
  53. examplesite.com/contact_us
  54.  
  55. Should I change the entire URL's architecture and set up 301 redirects? Or should I leave it alone and not chance impacting existing rankings?
  56.  
  57. Thank you for your help!
  58. Click to expand...
  59. I always strip out categories in my url's, it gets redundant. Shorter urls are better anyway.
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