In a fun and interactive approach to engage fans, Visa gave consumers a chance to transport themselves to the centre of FIFA inspired scenarios with their Teletransporter tool. Users simply uploaded a selfie onto the face of a player and selected a theme from a range of videos including, dinner with Fabio Cannavaro and a game of “keepy uppy” with Zinedine Zidane. Fans could then save the video and share it  on their social media channels using the #EverywhereYouWantToBe hashtag. An amusing and effective way of interacting with it’s younger audience.