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May 10th, 2018
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  1. Football media brand, Copa90 have teamed up with Snapchat to bring youth oriented content to followers across the globe during this years World Cup. Understanding Modern Football Fans are consuming football content and having conversations away from traditional platforms, the campaign aims to engage with fans through a digital first-person storytelling approach. Beginning June 2nd, the brand aims to deliver 45 pieces of daily content in English, French, Arabic, German and Spanish on the social media platform. ‘Copa Creators’ will be at the tournament streaming in real-time, in what is set to be, the most digitally watched World Cup to date.
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