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Home Page not appearing for brand KW & not ranking?

lyfsy
Jan 19th, 2020
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  1. Home Page not appearing for brand KW & not ranking?
  2. 1. My home page is not ranking for my brand name(which is also my domain name). The top 2 pages appeared is my “About Us” and “Contact Us” page. My home page is not appearing at all.
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  14. 2. My home page is still searchable, while it rank at around 50-60+ pos for some kws.
  15.  
  16. 3. I wanted to rank my home page for 1 of the highest competition kw (e.g. XXYY), but my other page optimise for very similar kw “Product + XXYY” is ranking at pos 50+ instead.
  17.  
  18. My home page used to appear for my kw “XXYY” around 70-100+ but the other page replaced it and have stronger pos.
  19.  
  20. I want my home page to rank as the current page ranking now is a very niche product which very less relevant to my money kw “XXYY”.
  21. So is this some sort of sandboxing or my home page not optimize properly? Appreciate any help/advice!
  22. Did you created any backlink?
  23.  
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  26. Posts are easily rank than homepage. If you want to rank your homepage you need to build high quality links to your homepage.
  27. 1. Check in Google site:yourdomainname.com .
  28. 2. If your homepage appears their is no problem.
  29. 3. if your site loading speed low, your bounce rate will increase.it will affect your ranking.
  30. 4.Check in some SEO free tools for SEO audit and fullfil the factors if you miss anything. I
  31. 5. If all is correct focus on high quality links and get social signals too.
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  42. It will helps to ranking your homepage too!
  43. Did you created any backlink?
  44. Yes, created many profile links, as well as guest posts.
  45.  
  46. My sub pages are ranking on 1st pages for some of the less competitive similar keywords (e.g “Product XXYY”) with differ products and XXYY keywords in it.
  47.  
  48. But my main issue is ranking “XXYY” keyword
  49. How old is your site?
  50.  
  51. We're all the links you built linked to your home page?
  52. How old is your site?
  53.  
  54. We're all the links you built linked to your home page?
  55. Around 3 years old. Yes, most links are built towards home page.
  56. Do you have internal link brand names from the post to the homepage ????
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