Bi weekly WIP calls were essential as there were many moving parts and the location and guest players changed each week. As a first for Diageo, there were many learnings and improvements discussed each week.
Cross agency collaboration was key. Each agency had expertise in separate areas, as well as skills in the same area. Open communication and constructive criticism was key to improving the process and outputs each time.
Full Diageo and agency teams on site were essential to ensure content was turned around and promoted ASAP.  This included 2 x Diageo, 3 x Verve, 1 x iProspect and 5 x Karma.
Snappy TV, the system used to crop and published footage worked well on the first two games but was laggy in the third. Desktop, rather than browser based software recommended for future campaigns.