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- Updating old articles
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- Hey guys, one of my clients (snow clearing equipment niche) has a bunch of articles posted back in 2010-2014, and the key thing is that they still drive organic traffic. So I decided to update them in order to get more traffic and maybe some conversions. Any ideas how I can do it in the best way? Any advice would be appreciated, feel free to share your experience in updating old content.
- So, you decided to update the content. Have you asked yourself this question that whether or not the content is updateble?
- You are saying that you have clients and still you are asking these questions. Man!!! I pity your clients.
- Seems to me in a niche like that you could have a lot of evergreen content and if those articles you're talking about are evergreen i would think that any updating is unnecessary.
- And if those articles are driving organic traffic why mess with them?
- Rather than updating the same old, find a way to add more content if possible, it should improve your visibility.
- adding more text, its seem google favor article with long text
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