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- <script>
- window.dataLayer = window.dataLayer || [];
- window.dataLayer.push({
- 'event': 'eec.productDetail', // name of an event. In this case, always stays as eec.productDetail
- 'ecommerce': { // ecommerce object. This is the essential part of tracking. New EE data must always be pushed to this object
- 'detail': { // name of an action. In this case, always stays as detail
- 'actionField': {'list': 'PKW-Winter'}, // optional. if this event happened in a certain list, pass its name with this key
- 'products': [{
- 'name': 'CONTINENTAL WINTERCONT TS-810S 245/45 R19 102 V', // name of a product that is displayed. Always include it.
- 'id': '000000000000088160', // id of a product. Always include it. Hier CMMF Nummer.
- 'price': '264.00', // price of a product
- 'brand': 'CONTINENTAL', // brand/vendor of a product
- 'category': 'PKW-Winter', // category of a product
- 'variant': '', // product variant. If there are no variants, exclude this key from the dataLayer.push
- 'position': '1' // number of a position (in which a product was visible at that time)
- 'dimensionN': '' // A Product-scoped Custom Dimension for index number N
- 'metricN': '' // A Product-scoped Custom Metric for index number N
- }]
- }
- }
- });
- </script>
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