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- Your thoughts in de-indexed links
- There are a lot of debates going on regarding the de-indexed sites.
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- They say, a pbn still helps even if its not indexed. Others don't agree.
- What's your view on this? Do a de-indexed site still pass link juice?
- Read it very carefully and slowly = Do a de-indexed site still pass link juice?
- Now think about it and you might get a clue
- No, how crawlers know a link is there if is not crawled?
- Some of these partner connectors charge a fee.
- To get started, Google offers a Data Studio Report Gallery to geek out on.
- 7. Game Placements
- Your Google display campaigns have a sudden surge in traffic or the results are tanking fast. This can be the result of the ads appearing in game placements.
- Turning off game placements in the account settings can help to direct ad serving to more relevant placements.
- If you are selling an app or game, this would be an ideal fit for an advertiser, but for practically everyone else it is a budget suck, for two reasons:
- People playing games are involved in a high engagement activity and turning one’s attention from a game to an ad click is challenging.
- Second, game developers tend to put the ads in easy to click places where they will get accidentally clicked, especially by children.
- 7 Hidden PPC Features You Probably Don’t Know About
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- John Mueller: Googlebot Receives Sitemaps “In the Form of an Energy Drink”
- Google’s John Mueller illustrated how Googlebot processes sitemap files by using a unique analogy involving energy drinks.
- In a Reddit thread where a user asks whether it’s redundant for a client site to have multiple sitemap files, Mueller replied saying it doesn’t matter.
- A lot of what we are seeing is a growing importance on optimizing for questions and semantically related keywords.
- So what exactly does this all mean?
- And what are the best strategies when you’re down in the trenches of SEO?
- Let’s discuss.
- Questions & Semantic Search
- Since the Google Hummingbird Update in 2013, Google has been on a steady path toward providing more personalized and useful search results.
- You know when you enter a super vague query into Google and it somehow understands exactly what you’re getting at? Like when you are speaking to a close friend or family member?
- This is semantic search.
- A big aspect of Google’s semantic search capability is to pinpoint concepts and entities presented in question-based queries.
- When someone enters a question into Google – whether it be by text or voice – the semantic search capabilities work to understand the user’s intent with four key factors:
- The user context.
- Natural language processing (NLP).
- Query stream context.
- Entity identification.
- Semantic Search Factors
- What Types of Questions Does Google Answer?
- Thanks to semantic search, Google has taken many steps toward a near-flawless ability to answer a plethora of questions. This is largely due to the developments in artificial intelligence, voice search, schema, NLP, etc.
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