Fiktiv Australia - The Courier-Mail

The Courier-Mail is a daily newspaper published in Brisbane, Australia. Owned by News Corp, it is published daily from Monday to Saturday in tabloid format. Its editorial offices are located at Bowen Hills, in Brisbane's inner northern suburbs, and it is printed at Murarrie, in Brisbane's eastern suburbs. It is available for purchase throughout Queensland, most regions of Northern New South Wales and parts of the Northern Territory.

The history of The Courier-Mail is through four mastheads. The Moreton Bay Courier later became The Courier, then the Brisbane Courier and since 1933 The Courier-Mail.

The Moreton Bay Courier was established as a weekly paper in June 1846. Issue frequency increased steadily to bi-weekly in January 1858, tri-weekly in December 1859, then daily under the editorship of Theophilus Parsons Pugh from 14 May 1861. The recognised founder and first editor was Arthur Sidney Lyon (1817–1861) who was assisted by its printer, James Swan (1811–1891), the later mayor of Brisbane and member of Queensland Legislative Council. Lyon, also referred to as the "father of the Press" in the colony of Queensland, had previously served as a writer and journalist in Melbourne, and later moved on to found and edit journals such as Moreton Bay Free Press, North Australian and Darling Downs Gazette. Lyon was encouraged to emigrate by Rev. Dr. John Dunmore Lang and arrived in Brisbane from Sydney in early 1846 to establish a newspaper. He persuaded James Swan, a printer of Lang's Sydney newspaper The Colonialist to join him. Lyon and Swan established themselves on the corner of Queen Street and Albert Street, Brisbane, in a garret of a building later known as the North Star Hotel. The first issue of the Moreton Bay Courier, consisting of 4 pages, appeared weekly on Saturday 20 June 1846, with Lyon as editor and Swan as publisher.

After some 18 months, Lyon and Swan disagreed on many aspects of editorial policy, including transportation of convicts and squatting. Lyon took over sole control in late 1847, but had money problems, and gave sole control to Swan. Swan sold out to Thomas Blacket Stephens in about November 1859. The Moreton Bay Courier became The Courier, and then the Brisbane Courier in 1864. In June–July 1868, Stephens floated a new company, and transferred the plant and copyright of the Brisbane Courier to "The Brisbane Newspaper Company". He was the managing director until retired in November 1873, when the paper was auctioned.

The Journal was, from November 1873 to December 1880, managed by one of the new part owners, the Tasmanian-born former public servant Gresley Lukin (1840–1916). Although called 'managing editor', actual writing and editing was by William Augustine O'Carroll (1831–1885). Most prominent of the various editors and sub-editors of the Queenslander 'literary staff' were William Henry Traill (1842–1902), later NSW politician and editor of the famed Sydney journal 'The Bulletin', and Carl Adolph Feilberg (1844–1887), who was Danish born but from the age of six educated in England and later in France. Carl Feilberg followed William Henry Trail in the role of political commentator and the de facto editor of the Queenslander to January 1881. He succeeded William O'Carroll as Courier editor-in-chief from September 1883 to his death in October 1887. Lukin's roles as part owner-editor changed on 21 December 1880. Charles Hardie Buzacott (1835–1918), former 'Postmaster General' in the first McIlwraith government, had been a staff journalist. John James Knight (1863–1927) was editor-in-chief of the Brisbane Courier 1906–16, later managing director, then chairman of all the company's publications.

The first edition of The Courier-Mail was published on 28 August 1933, after Keith Murdoch's Herald and Weekly Times acquired and merged the Brisbane Courier and the Daily Mail (first published on 3 October 1903). In 1987, Rupert Murdoch's News Limited acquired newspaper control, and outstanding shares of Queensland Newspapers Pty Ltd.

From its inception until March 2006 The Courier-Mail was a broadsheet newspaper. On 14 December 2005 it was announced that the paper would change to a tabloid sometime in early 2006, however the term "tabloid" was not used in favour of the term "compact". This linguistic choice was probably related to widespread public view that many tabloids, including those published by News Limited, were low quality publications. Much emphasis was made that it was merely the paper size that was changing and not the journalistic quality. The last broadsheet edition was published on Saturday 11 March 2006, and the first tabloid edition was published on Monday 13 March 2006. On the same day, the paper's website was revamped and expanded.

The change to a tabloid format brought The Courier-Mail in line with all other News Limited Australian metropolitan daily newspapers. This followed the change to a tabloid format by The Advertiser of Adelaide—another News Corporation newspaper—some years earlier.

The Courier-Mail was inducted into the Queensland Business Leaders Hall of Fame in 2015.

The Courier-Mail has the fourth-highest circulation of any daily newspaper in Australia. Its average Monday-Friday net paid print sales were 272,801 between January and March 2013. Its average Saturday net paid print sales were 335,650. The paper's Monday-Friday readership was 694,000 in March 2013, its Saturday readership was 949,000.

The Courier-Mail is the nation's second highest selling broadsheet with a readership covering all demographics in sufficient numbers to retain the mantle of a true mass medium. Special interest sections published on various days give the marketers the added benefit of being able to target particular market segments within editorial environments that are complementary to the marketing message. With audience fragmentation a growing concern for advertisers, now more than ever The Courier-Mail stands firm as a true reflection of the aspirations and values of Queenslanders.

Daily Sections:
EGN
Fresh daily in tabloid format. Featuring the leading stories from state, national and international sources, General News appeals to readers of all demographics, includes Perspectives, Opinion (Letters to the Editor), Comics and Television Guide, World News, Weather and Horoscopes, and Q Confidential.

World News
The Courier-Mail brings world events to readers each and every day. Utilising the worldwide resources of News Corp., including The Times of London, The New York Post, The Sun and the Fox network.

Business
Business is covered in broadsheet format every day, appealing to professionals, managers and the huge proportion of Queensland shareholders. Includes Market Highlights, Shares, Mortgage and Deposit Rates and Superannuation Fund performance figures.

Sport
From Tuesday to Saturday, Sport appears in tabloid format, starting on the back of a section and progressing in, with at least four pages every day.

Race Guide
Race Guides are included in our Sports section daily as a tabloid format. Monday and Tuesday are 4 pages, Wednesday, Thursday and Saturday are 8 pages and Friday includes a 20 page Superform Race Guide.

today
today is the weekday tabloid roadmap to what's on, what's hot, who's new and who said what and why. Chatty, up-to-date, today is the most accurate barometer for the local culture-style scene. For readers with a big passion for life, today's coverage of the arts, entertainment, fashion, health and happiness will be a high spot of their day.

Weekly Sections:
Monday Sport (Monday)
A 20+ page tabloid liftout every Monday, covering all the weekend sport with comprehensive result listings and reader feedback pages.

Headstart (Tuesday)
Published in tabloid format, Headstart regularly features content prescribed by teachers in the Queensland State Education System. Perfect for corporate and student enrolment advertising from Universities, TAFE's and private schools.

Good Life (Tuesday)
The Good Life tabloid liftout is one of Queensland's most authoritative guides to food, wine and fashion. Good Life is a must-read for discerning readers who enjoy the good things in life.

Wednesday Motoring (Wednesday)
A comprehensive tabloid liftout covering every aspect of the automotive industry. Packed with information on Road Tests, New Vehicle Releases, Industry Profiles and Technical Tips.

theGuide (Thursday)
theGuide is published every Thursday as a 32 page pre-printed tabloid liftout. It is a definitive guide to home entertainment, big screen entertainment and what's new in the world of technology. This colourful tabloid section covers small screen reviews, new movie releases, top 10 lists, Q & A, reviews of all the latest home entertainment equipment, cameras and mobile phones, plus a 14 page TV guide (pay and free to air TV).

CareerOne (Thursday, Saturday)
The tabloid CareerOne liftout carries thousands of jobs at all levels and in all types of businesses. Editorial coverage of IT, career advice and industry issues are included in this colour capable tabloid liftout. The midweek edition of CareerOne each Thursday has a focus on the health sector.

Friday Sport (Friday)
The Friday Sports section is a 20 page liftout dedicated to all our readers' favourite sports. Covering everything from football to cycling to cricket, it represents a complete guide to the sports weekend ahead.

Superform (Friday)
A tabloid liftout covering all the form at local and interstate race meets, plus Best Tips. With a full colour identification of the jockey's silks, plus latest news on track conditions and scratchings.

today Weekend Extra (Friday)
Published every Friday this section is a guide to how to have a great weekend. It incorporates the today pages which cover entertainment, social pictures and the today weekend extra pages which cover music, festivals, excursions, shopping, events and outdoor pursuits. The back page is dedicated to the outdoors with a complete weekend round-up for surfing, fishing and boating enthusiasts.

Prime Site (Friday)
Queensland's premier tabloid guide to commercial and industrial property investment. A range of topics covered include Properties Sold or Leased, Landlord and Tenant Q&A; and Property People.

Weekend Shopper (Saturday)
A user-friendly tabloid format listing thousands of items for sale. Free private party advertisements for selected items stimulate circulation. Includes e-Mail, The Weekend Shopper's Computer section, which is packed with all the latest computer specials, product releases and technology.

Inside Mail (Saturday)
Award-winning writers and in-depth coverage of the big stories, in broadsheet format. No-holds barred investigative pieces deliver positive page traffic and higher retention rates.

Enterprise (Saturday)
With dedicated editorial and 4-6 broadsheet pages each week, Saturday's Business Opportunities pages are the prime environment for businesses for sale, lease and franchise.

BAM (Saturday)
In it's tabloid format, BAM covers all the latest news in the performing arts, visual arts, books and movies. Informed and acclaimed editorial coverage makes BAM essential reading.

CARSguide (Saturday)
Queensland's definitive guide to all things automotive, including Luxury Motoring, 4WD's, Big Wheels, Bargain Buys and Motor Auctions and reviews.

Life (Saturday)
This tabloid section covers every aspect of food, wine, fashion, health and fitness.

home Magazine (Saturday)
home is an elegant magazine that comes every Saturday with The Courier-Mail, Queensland's biggest selling daily newspaper. Packed with pictures, stories and how-to articles on every aspect of home and garden, this big, full-colour magazine fills a big gap in the new homes and lifestyle market. Inspiring, motivating and sparking a big demand for everything from inner-city apartments to landscaping make-overs, home is distinctively Queensland, but borrows from and builds on the huge success of its sister publications in Sydney & Melbourne.

Real Estate (Saturday)
This tabloid liftout is the preferred choice for people serious about selling, buying or renting residential real estate. Includes informative editorial for additional reader interest and advertiser support.

Travel (Saturday)
Queensland's biggest and most colourful holiday broadsheet liftout, Travel features comprehensive reviews of destinations from around Queensland, interstate and overseas. Includes up-to-the-minute travel adviser, plus columns on backpacking and cruising.

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The Sunday Mail is Brisbane's only Sunday newspaper. The Sunday Mail is published in tabloid format, comprising several sections that can be extracted and read separately. It is available for purchase throughout Queensland, most regions of Northern New South Wales and parts of the Northern Territory.

The newspaper is published by Queensland Newspapers, part of News Corp. The editorial office is located at Bowen Hills, in Brisbane's inner northern suburbs, and the newspaper is printed in the suburb of Murarrie.

The December 2006 Roy Morgan Readership poll put the newspaper's circulation at 601,357, with readership at 1,515,000, making it the third most read Sunday newspaper in Australia.

The Sunday Mail is Queensland's number one selling and read newspaper. Featuring leading weekend stories and new angles on the main stories of the week, The Sunday Mail focuses on the human side of the news.

Covering a vast state, a wide range of readers and the fastest growing economy in the country, the newspaper has seven editions with content specifically written for them. A wide variety of features and sections maintains reader interest and involvement and ensures that our huge audience is catered to.

Sections:
EGN
Encompassing news from across the state, around the country and around the globe. This section has universal appeal to the broad spectrum of The Sunday Mail's readers.

Sunday Extra
Our special investigative team takes an in-depth look at the BIG stories that affect our readers both locally and nationally. Regular columnists wrap up statewide issues in their own distinctive style, plus Puzzles, Crosswords and Letters.

Smart Money
Topics include personal finance, home loans, small business, super and tax, along with everyday issues such as household bugeting.

Sport
Comprehensive coverage of the entire range of sports, featuring some of the best writers in the business. The back page lead further enhances this section, improving its already high profile within the paper.

Encore
Targeting people who enjoy the Arts, Entertainment and who have a busy social schedule. Movie reviews, star talk, dining, fashion, parties, weddings and what's happening around town plus social pages.

Sunday Motoring
Sunday Motoring features one of the country's top motoring writers, and his column "Road Test" - a pure driver's review of all that's new. Another popular read is "Three in the Back" - motoring with a family focus. To include readers "My Buy" catches up every week with someone who's recently purchased a new car.

Homefront
Everything associated with homes and home-based lifestyle, features on Queensland's more spectacular houses, tips on renovating, building and decorating, cooking, gardens and makeovers.

Body + Soul
A colour liftout featuring articles on anything to do with health and well-being, including exercise and spiritual happiness.

Health and Beauty
A pre-printed advertorial that is published on the 2nd & 4th Sunday of every month. Health & Beauty has broad market appeal catering for male and female readership. The second edition of every month has a themed topic such as Natural Therapies, Skin Care and Fitness.

Looking Forward
A supplement in The Sunday Mail that is aimed directly at our retiring population and their families. Published in a full colour liftout on the third Sunday of every month, Looking Forward not only focuses on retirement villages, accommodation and activities, but also superannuation, roll-overs and investment funds. The editorial is timely, full of detail and a constant source of information for retirees and those planning to retire.

Home & Living
Appealing to renovators and homemakers for over 18 years, Home & Living carries a fresh focus each month. From swimming pools and fireplaces, to extensions and magical gardens, this liftout ensures a targeted approach in an industry that offers a multitude of products and services. Regular monthly topics ensure Home & Living remains popular amongst a broad cross section of readers.

TV Guide
Packed with magazine style editorial pages and easy to read program listings. Reviews of TV movies and latest video releases, plus a crossword and all the soapie gossip makes this a must-read and must-keep publication with a seven day life.

Escape
The Sunday Mail's travel section is written to suit the needs of the local or international travellers. Entertaining and authorative editorial, plus updates on all aspects of travel for seasoned travellers and first-timers.

Factor X
A colour liftout containing Fun Mail, comics, special reader offers and free passes to selected events. PC and games reviews for teenagers, plus their own soapbox for correspondence and comments.