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How to find out the reasons of increased and decreased organ

Mar 28th, 2020
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  1. How to find out the reasons of increased and decreased organic traffic
  2. Hello, I'm trying to find out why my website got some traction from google at the end of 2020 and dropped to almost zero today...
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  14. https://drive.google.com/file/d/1MBdGkXRMpCJ8SkR_pM_xE8TwRiEmAht0/view?usp=drivesdk
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  16. Almost all the traffic you see in the screenshot is organic. The website is niche news aggregator. No SEO hacks, were made until know.
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  18. In case I did no major changes before the pike and before dropping, I've checked if any google algorithms were changed in January, but didn't find anything related, so just wondering probably there is some tool for investigating such roller coasters? Thank you
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  21. For example, with so many campaign types and audiences flying around, marketers can use programmatic to develop deeper customer personas rich with data.
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  23. Marketing agencies can, and do, also use programmatic to find cheap ad placements across so many possibilities for inventory.
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  25. Your Competitors are Already Winning with Programmatic
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  27. There are many ways to win with programmatic advertising pairings. Many marketers already are.
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  29. Programmatic advertising is expected to reach a whopping $37 billion in 2020 worldwide.
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  31. global programmatic ad spend
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  33. That’s half of all the advertising on the planet! Some are even saying it is the future of advertising, although that trend seems to be skewed towards the U.S. region.
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  35. We don’t know what tomorrow’s advertising landscape looks like, but we do know that programmatic has been growing year-over-year.
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  37. Since 2020, programmatic marketing has been increasing steadily:
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  39. Increase in programmatic advertising over timeKeep these statistics in mind. You need to understand that your competitors are already likely using programmatic.
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  41. In fact, the data suggests that more marketers – in every industry, every year – are adding this dynamic channel into their marketing mix.
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  43. Summary
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  47. Get over it.
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  51. Start by supporting your existing marketing initiatives with programmatic.
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  53. Get really strategic about it.
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  59. Opteo continuously monitors Google Ads accounts for statistically significant patterns. When something comes up, Opteo suggests an improvement backed up by real data. Opteo also helps monitor performance trends, track spending & get alerts when you need them.
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