After the client goes to the squeeze page you will have two options. This is your choice. You will be able to either retrieve their email from them or have them buy a product. Depending on the source of traffic that these customers are coming from it varies what you will do. For example, if they are coming from your traffic source you will not want to harvest their emails because you already have them and there is no point in receiving another opt in from them. If you are doing a webinar for somebody else's list it would be best to try to sell them a product if you are launching a product but otherwise it may sometimes be best just to retrieve their emails so that I'm the future you will be able to promote other products to them, and retrieving an email is much easier than retrieving money from a lead.

     The webinars can be automated much more easily nowadays and it is usually easier and less hectic to record a webinar do some light editing which will not be easily discovered and have a host run the webinar from a high powered computer with a very good internet connection. The reason being that when doing a 100% live webinar you will usually misprinunciate words and/or speak too fast without even noticing it and sometimes it will seem as though you are running out of time. When recording a webinar it is much more simple to just time yourself but not feel pressured because there is not a huge audience waiting on your very move which sometimes creates some sort of "online fright" which is never good. It is always good to show the webinar about 3 times to every lead. Using some aweber functionality you can tell your list that on a certain day you are going to have a live webinar and then two days after that you are going to show a recording of the webinar which would still easily bring in extra sales. I'm not exactly sure but Ryan said that on the first day of a launch he made about 12,000 dollars but in the next couple days he made about 18,000 dollars in future sales which easily adds up and is a simple yet effective way to receive money in the usually unnoticed parts of a information marketing business