Create Batch file for iexpress
Start /wait %CD%1.exe /q
Start /wait %CD%2.exe /q
msiexec.exe /i "%CD%3.msi"

MKDIR %Tmp%<UNIQUE PRODUCT NAME>
XCOPY . %Tmp%<UNIQUE PRODUCT NAME> /S /E /Y
%Tmp%<UNIQUE PRODUCT NAME>setup.exe

MKDIR %Tmp%<UNIQUE PRODUCT NAME>

XCOPY . %Tmp%<UNIQUE PRODUCT NAME> /S /E /Y

SET CURDIR=%CD%
Start /wait "%CURDIR%1.exe" /q
Start /wait "%CURDIR%2.exe" /q
msiexec.exe /i "%CURDIR%3.msi"