SandroBabic

GA4 EC - Rudan Hotels - view_item

Mar 24th, 2026
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  1. window.dataLayer = window.dataLayer || [];
  2. window.dataLayer.push({
  3.   event: 'view_item',           // name of the event. In this case, it always must be view_item
  4.   ecommerce: {                         
  5.     items: [{                           // an array with a product
  6.       item_name: 'Hotel Terme Jezerčica',           // insert an actual accommodation name
  7.       item_id: 'accommodation1',             // insert an actual accommodation ID
  8.       price: '250.00',                  // insert an actual accommodation price. Number or a string. Don't include currency code
  9.       item_category: 'Hotels',          // insert an actual accommodation top-level category
  10.       accommodation_location: 'Donja Stubica',        // insert an actual accommodation location
  11.       quantity: '1'                     // product quantity. In this case, it will usually be equal to 1
  12.     }]
  13.   }
  14. });
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