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Hosting a PBN on Github Pages?

Feb 23rd, 2020
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  1. Hosting a PBN on Github Pages?
  2. I'm working out a very small PBN so I don't mind the coding it would require to setup static websites on the Free Github pages platform.
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  14. Are there any other cons to it? Such as leaving a footprint?
  15. are you planning to use github for every site in your network?
  16. I was planning to start off a handful (3-5) on Github, wait for them to get indexed and then move onto different hosting plans. I only plan to link them to the money site after moving onto paid hosting.
  17.  
  18. Is this a bad idea? I'll admit I'm trying to penny-pinch right now as this is my first PBN
  19. Github page sites take a long time to reflect changes. It is only meant for static sites. Those that very rarely make changes on any part of the site
  20.  
  21. Just bite the bullet and get good cheap hosting
  22. I'm working out a very small PBN so I don't mind the coding it would require to setup static websites on the Free Github pages platform.
  23.  
  24. Are there any other cons to it? Such as leaving a footprint?
  25.  
  26. thank you!
  27.  
  28. if you want to save money and you are just starting, have you thought about starting a PBN on https://sites.google.com/? www.reddit.com?
  29.  
  30. Not every business hast the budget for Google search as the first touch with a prospect.
  31.  
  32. Display is here to bring the curated audience worth investing in.
  33.  
  34. The beauty of custom intent, custom affinity, and in-market audiences is that they represent prequalified leads another brand paid for.
  35.  
  36. data on in-market audiences
  37.  
  38. Layering these audiences on a display campaign (where the cost-per-click are dramatically cheaper) allows your brand to curate a list of ideal prospects – ripe for the picking by branded search and/or RLSA.
  39.  
  40. All ad types should be aligned with the target audience, and display is no exception.
  41.  
  42. Display creative needs to be attention-grabbing, and can lean on image, text, or a hybrid approach.
  43.  
  44. Hybrid creative can look like this:
  45.  
  46. display ad leaning on text
  47.  
  48. This ad achieves the following:
  49.  
  50. Grabs the user’s attention with a bold statement with focusing images.
  51. Highlights the product with a strong call to action.
  52. Subtlety engages the user to think about their subscription model as opposed to a one-off purchase.
  53. Leveraging text-heavy display well is tricky, but possible:
  54.  
  55. 5 Innovative PPC Tactics to Try Today
  56.  
  57. This ad achieves the following:
  58.  
  59. Entices the prospect with an offer.
  60. The call to action is clear and stands out from the rest of the creative.
  61. The both the product brand and vendor brand are clearly displayed for ease of retention.
  62. If you decide to leverage this tactic, it’s vital two considerations are in place:
  63.  
  64. Your industry is approved for remarketing. Full list of restricted industries is here.
  65. You have your remarketing tag and Facebook pixel in place.
  66. Depending on the initiative, the display campaign may be sending folks to a microsite or subdomain, so it’s important to confirm the tracking codes used on your main site make it over to your PPC landing pages.
  67.  
  68. Tactic 3: Sequester Branded & Competitor Terms in Their Own Campaigns
  69.  
  70. Regardless of where you fall on the branded/competitor campaign debate, there is value in protecting your general service terms from false positive (branded) and false negative (competitor) metrics.
  71.  
  72. Most keywords are capable of adding in branded or competitor terms to their queries, creating false positives/negatives in the metrics.
  73.  
  74.  
  75. If your business sells products online, then Google actually recommends investing your time in social media before building a custom website. Google suggests building a strong social media presence while maintaining a basic e-commerce storefront.
  76.  
  77. When a business grows, then Google recommends investing in a custom website built from scratch. Alternatively, you could also use a content management system (CMS) such as WordPress.
  78.  
  79. Google’s advice seems to be aimed toward new businesses with minimal resources. You can always use multiple channels at the same time if you have the resources to do so.
  80.  
  81. Google stresses the importance of keeping websites updated. Make sure your website is keeping customers informed about the latest sales, offers, and special events.
  82.  
  83. Perhaps Google is trying to say that it’s not worth investing in a website unless you plan to keep it updated regularly.
  84.  
  85. For more of Google’s advice, see the full video below:
  86.  
  87. How to Use BERT to Generate Meta Descriptions at Scale
  88. In the last few months, Google has announced two systems that are in production in Google search and are also open source. Anybody can see how they work.
  89.  
  90. You can guess one of them as the announcement is recent: BERT.
  91. The second one is their robots.txt parser.
  92. Google open-sourcing parts of Google Search is not something you would have considered possible even a year ago.
  93.  
  94. As expected, there is no shortage of ultimate guides to optimize your site for BERT. You can’t.
  95.  
  96. BERT helps Google better understand the intent of some queries and has nothing to do with page content per their announcement.
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