scraping adidas, nike...

scraping adidas, nike...
I have a curiosity, I have seen in many proxy providers who advertise their products as being valid for scraping sneaker websites.
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I understand that there is a business behind this, but right now I don't know what the niche is, could someone explain to me what the business is?

I'm sure there's already a post that talks about this, but I haven't found it.

Thank you and greetings!
Sneaker proxies are aimed to be able to purchade limited sneaker drops from the official sites whem they launch with software that tries and that exact moment to purchase.

This sites make big efforts to avoid this from happening that is why there are proxies for this sole purpose.

There is big business in reselling limited edition urban wear
Thank you very much! Now I understand, that business is very interesting, although I did not know that there could be so many people interested in this niche.
There is a huge demand. Big brands team up with even bigger designers to create a "affordable" design by said designer. These shoes are usually sold out within mins and resell for thousands of dollars.
Its to get the limited edition clothing, shoes or any other accesories fast. So you dont need to wait for your turn etc... Many people are making thousands each drop because of this. Good business.
Its simple business. You buy a product for $200 and since its running out in less than 3 minutes. You sell it x5 x10 afterwards.
This business has always been a profitable one .. it ain't easy though.

If you are in a position where you need to be very careful with where you focus your efforts then trying to tick all the “best practice” boxes is likely

to be a waste of time.

Often, these items will do little for your SEO other than make you feel like your above criticism from outside agencies trying to poach your job.

At worst, they can be detrimental to your work by stealing your attention away from results generating activity.

Everything you include in your strategy needs to have a clear objective that goes towards achieving your desired ROI.

Will adding a reference to the XML sitemap in your robots.txt cause an external development agency to charge for an hour’s work?

Is that worth coming out of your budget if you could add the XML sitemap’s location to Google Search Console and Bing Webmaster Tools?

Why are you going back through all the meta descriptions on your site to ensure they are less than a certain number of characters when Google may well

change them in the SERPs anyway?

It can feel risky leaving your work open to criticism from less-informed parties.

Your strategy is not about ticking boxes. It’s about driving results.

All of your activity needs to reflect that.

10. Learn from Your Competitors

A good way of saving some time and resources is to look at what your competitors are already doing. Find out where they are getting their backlinks from.

See if any of those sites are worth approaching for your own links. Understand how their copy is out-ranking yours and use that knowledge to improve your

own.

See who has the featured snippet you are coveting and improve your copy so it is structured similarly. Ensure it better answers the searchers’ question.

It has to be stressed though, just because another site is doing something does not mean your site should be doing it, too. The search algorithms are

complicated.

There can be many reasons why a poorly optimized page might be ranking above yours. Don’t just blindly copy what you see others doing. Ensure your changes

fit in with what you know about the algorithms.

It is also crucial that you don’t look too far out of your website’s industry for inspiration. These are not your competitors. They are not the websites

that yours will be competing with in the SERPs.

Therefore the reasons they are ranking number 1 for a term that is not relevant to your site does not mean your site will start ranking better for the terms

that should be driving traffic to your site.

11. Use Your Colleagues

Another factor in developing a winning SEO strategy on a small budget is borrowing resources from other places.

This can be achieved in several ways:

Educate your colleagues so they work in an SEO-first way. If your development team fully understands the implications of their coding changes they can work

alongside you on technical SEO. Talk to your PPC team about their audience targeting for brand terms searches so they don’t cannibalize organic traffic.
Use their data. Other internal teams and external agencies working on your brand will have their own wealth of data that could be useful in informing your

strategy. Make sure you are liaising with paid media team to find out what search terms are converting for them.
Ask for their assistance. If time and skills are limited in your SEO team then you may also need to get creative with asking for help from other members of

your team. Can a designer help with your outreach assets, or a developer help you identify the cause of your spider trap? You may have the right resources

at your disposal already, just not within your direct team.
12. Improve Existing Content Before Writing New

A final suggestion for making the most of your limited budget when creating a winning SEO strategy is to improve content you already have.

What can you optimize that is already on your site?

Think about videos, images and audio files.

Look into the schema markup available for your content. This can help its presentation in the SERPs which may gain you more visibility without having to

spend money on new content.

Look at the copy on your site that is ranking on pages two or three. See if there are tweaks that can be made to get it ranking on the first page.

You must make sure the assets you already have are working hard for you.

Conclusion

It can be a struggle to drive well-converting organic traffic to a site when your budget is small. It isn’t impossible though.

Some of the most exciting SEO happens when you need to be creative with your time and resources.
The SEO’s Introduction to Rendering
Let’s start this out with a bang.

Googlebot isn’t what you think.

SEO professionals refer to Googlebot with a strange form of reverence reserved in prior generations for all-knowing deities and unseen powers.

It’s dramatic, gives flair to a story, but oversimplifies the true identity of Googlebot.

Googlebot is simply a user-agent. It is the identifier of a request – a fancy version of caller ID.

Once the request receives a response, Googlebot’s job is over and it’s off to request the next URI. The collected response runs through a series of

services and processes before it appears in SERP.

The scrappy user-agent gets all the glory, but we need to talk about the heavy-hitter, the hidden construct that builds your site for Google to experience

it as a human would: rendering.

What Is Rendering?

Rendering is the process where Googlebot retrieves your pages, runs your code, and assesses your content to understand the layout or structure of your site.

All the information Google collects during the rendering process is then used to rank the quality and value of your site content against other sites and

what people are searching for with Google Search.

trace-capture-of-render-process

Every Webpage Has Two States – Rendering Occurs Between Them

Every webpage has two states:

The initial HTML.
The rendered HTML.
A website can be very different between the two states.

The initial HTML occurs first. It is the response from the server. In it is HTML and links to resources like JavaScript, CSS, and images that are needed to

build to the page. To see the initial HTML for yourself, view the page source.

Rendered HTML is more widely known as the DOM, an abbreviation of Document Object Model. Every webpage has a DOM. It represents the initial HTML plus any

changes made by JavaScript that HTML called on. To view the DOM, open browser’s developer tools in your browser and click the console tab.

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