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- The Weather Network (TWN) is a Canadian English-language weather information specialty channel. It delivers weather information on television, digital platforms (responsive websites, mobile and tablet applications) and TV apps. Currently, The Weather Network is available in Canada, the U.S. and the UK. Additionally, The Weather Network has successful weather counterpart brands which include MétéoMédia (French-Canadian), Eltiempo (Spain), Wetter Plus (Germany) and Clima (Latin America).
- The company is owned by Pelmorex Media which is headquartered in a 100,000 square foot media centre located in Oakville, Ontario, Canada. The company continues to grow on a global scale, while maintaining its status in the Canadian market.
- Their specialty television networks are among the most widely distributed and frequently consulted television networks in Canada, theweathernetwork.com is among Canada's leading web services, and their mobile web property is ranked #1 in the weather category and the second largest mobile website in Canada.
- The Weather Network was licensed by the Canadian Radio-television and Telecommunications Commission on December 1, 1987[3] and began broadcasting on September 1, 1988 (six years after the U.S. Weather Channel) as WeatherNow, under the ownership of engineering firm Lavalin Inc. (now known as SNC-Lavalin) and Landmark Communications. The channel gained its present name on May 1, 1989. In the early years, TWN, and its sister channel, MétéoMédia, shared a single television feed via analogue transponder on one of the Anik satellites, with computer-generated local forecasts airing on one while the video feed of a live forecaster or commercials aired on the other. The two services began to run separately starting in 1994, while both were still based in Montreal. Local forecasts were generated using the same systems owned by The Weather Channel in the U.S. called WeatherStar. TWN began using its own system called PMX in 1996, which is still in use today. Pelmorex purchased The Weather Network from SNC-Lavalin in 1993, two years after the merger of SNC and Lavalin. The channel launched its website in 1996.
- Throughout the 1990s and early 2000s, The Weather Network's broadcasts were divided into different programming blocks. One of the most notable was "EarthWatch", which originally began as a five-minute news segment discussing environmental and weather-related issues. The show had expanded as a full nighttime programming block in the mid-1990s (with a "I/II" distinction), and the news segment later spun off as the current "WeatherWatch" segment. Other programming blocks included the "Morning Report", focusing on Eastern Canada in the mornings, and "Sea to Sea", focusing on Western Canada in the "workday" hours; an unnamed afternoon block which would later be known as "Across Canada" (spun off from a segment seen on "EarthWatch"); and the "Weekend Report" (with a "I/II/III" distinction), later known as "This Weekend". The channel also produced a separate morning block for the GTA in place of "Morning Report", known as "Good Morning Toronto", but only ran for three and a half hours, compared to the former one which ran for four hours. All programming blocks were discontinued in 2002, although "This Weekend" continued to air for some time afterward.
- On May 2, 1998, The Weather Network started broadcasting nationally from a new studio facility in Mississauga, Ontario after relocating from Montreal. This led to the departure of several presenters, notably those who were on air during weekends. Several new presenters arrived at the time, while many of the Montreal presenters initially relocated, most departed from the channel over time, many of whom moved back to Montreal. To date, Chris St. Clair is the only presenter from Montreal remaining.
- Late 2000 marked the beginning of a period of gradual, but significant changes with The Weather Network's programming, starting with the launch of a seven-day and short term precipitation forecast during the Local Forecast along with the introduction of new weather icon that is used currently. In 2002, The Weather Network introduced "Metacast Ultra", a weather presentation system that consisted of weather maps featuring more than 1,200 local communities, commuter routes and regional highways, animated weather icons, and higher resolution weather graphics. On March 29, 2004, The Weather Network introduced a new 14-day trend outlook as part of the local cable weather package. It provided a two-week look at how the weather would trend compared to normal temperature values and weather conditions for that time of year. In June 2004, The Weather Network took legal action against Star Choice (now Shaw Direct) after moving TWN on a new bundle without giving any notice to its subscribers. The channel's management tried to prevent Star Choice from moving the channel as subscribers would have to pay an additional $7 to watch The Weather Network. In late 2004, TWN made improved local forecast coverage, providing more localized forecasts in up to 1,200 communities across Canada.
- The Weather Network relocated its headquarters to Oakville, Ontario in November 2005. The channel's GTA morning show made its debut at the brand new broadcast facility on November 29, 2005, while the network's national programming started broadcasting from the new facility on December 2, 2005. The Weather Network has gradually introduced new local weather products including an hourly forecast for the next 12 hours in 2006, long term precipitation forecasts in 2008 and improved satellite and radar maps in 2009.
- In 2009, The Weather Network was granted 9(1)(h) must-carry status by the CRTC, under the condition that Pelmorex develop a "national aggregator and distributor" of localized emergency alert messages.
- In early 2013, The Weather Network launched regional feeds, currently for Alberta and the Maritime provinces. Each feed features its own regional forecasts, weather stories, and where available, traffic information was provided by Beat the Traffic.
- On December 8, 2014, The Weather Network and CBC News began a content-sharing partnership, in which TWN-produced national weather forecasts would appear on CBC News Network and during The National, and The Weather Network would be able to syndicate CBC News content on its television and digital outlets.
- In 2015, Pelmorex bought out The Weather Channel's stake in the service.
- The Weather Network HD is a 1080i high definition simulcast of The Weather Network that launched on May 30, 2011. It is currently available on Cogeco, EastLink, Bell MTS, Rogers Cable, Telus Optik TV, and Shaw Cable. The HD simulcast for cable and IPTV providers currently do not offer local forecasts unlike the standard definition feed. On August 22, 2017, the HD feed debuted on Shaw Direct.
- The relaunched enriched screen includes: - The down is local 2-week forecast (often features format clock). - The full left is local half-day and 3-day forecast.
- TWN offers regional feeds for Alberta, Toronto, Atlantic Canada and British Columbia.
- A notable feature of The Weather Network is its local forecast. On cable providers, a report for the nearest weather station to the cable headend is given, from current conditions to two-week forecasts. The local forecast occurs on the 10s (analogous to The Weather Channel's "Local on the 8's"). The segment is well known by frequent viewers for its background music. In January 2010, an online poll was held that allowed viewers to vote for their favorite Local Forecast music, which would play during the morning hours.
- On most satellite providers, the segment is a three-minute run-down of weather conditions and three-day forecasts for major cities across Canada. Some digital television providers in Canada (primarily IPTV services, such as Bell Fibe TV and Telus Optik) may also offer The Weather Network iTV, an app which allows users to view expanded local forecasts.
- A variety of products are shown on Local Forecast. They are:
- Radar: Live regional radar.
- Current Weather: Regional maps and local/national forecast.
- Forecast: Conditions and temperatures for 24 hours, 4 days, 7 days and 14 days ahead in Canada's major cities.
- Hourly Forecast (unavailable in national channel): The 12-hour detail forecast for several cities across the region.
- Expected Precipitation: 24-hour and 4-day raincheck for every cities across Canada.
- Precip Start Stop (unavailable in national channel): Precipitation for 3-hours ahead.
- Outdoor Activities (unavailable in national channel): UV, AQHI and pollen report.
- The Weather Network follows a schedule that repeats each hour, based on the current season. The spring/summer programming schedule often starts on the last Monday of March. It switches to the fall schedule the day after Thanksgiving, with the winter schedule going into effect on the first Monday of December.
- For some regions including the Greater Toronto Area, Alberta and the Maritime provinces, "Regional forecasts" are shown every half-hour, featuring forecasts and weather stories specifically for its respective region. For some areas, traffic reports are also presented during the morning and afternoon commute. For other regions "National and Long Range forecasts" provide a detailed analysis of the current weather across Canada, including the weather expected nationwide over the next four days across Canada in the long range forecast.
- SPRING/SUMMER TV SCHEDULE
- WEEKDAY MORNINGS (2am - 8am PT, 5am - 11am ET, 6am - 12pm AT):
- :00 Local Forecast
- :02 National/Regional
- :06 Long Range
- :10 Local Forecast
- :12 Weather News
- :17 Active Weather
- :20 Local Forecast
- :22 Travellers' Forecast
- :25 School Day Forecast
- :28 Pollen Report
- :30 Local Forecast
- :32 National/Regional
- :36 Long Range
- :40 Local Forecast
- :42 Weather News
- :47 Lawn and Garden Forecast
- :50 Local Forecast
- :52 Travellers' Forecast
- :55 Long Range
- :57 UV Report
- WEEKDAY AFTERNOONS (8am - 3pm PT, 11am - 6pm ET, 12pm - 7pm AT):
- :00 Local Forecast
- :02 National/Regional
- :06 Long Range
- :10 Local Forecast
- :12 Weather News
- :17 Active Weather
- :20 Local Forecast
- :22 Weather-wise
- :25 Long Range
- :28 Pollen Report
- :30 Local Forecast
- :32 National/Regional
- :36 Long Range
- :40 Local Forecast
- :42 Weather News
- :47 Lawn and Garden Forecast
- :50 Local Forecast
- :52 Travellers/International Forecast
- :55 Feature
- :57 UV Report
- WEEKDAY EVENINGS (3pm - 2am PT, 6pm - 5am ET, 7pm - 6am AT; Weekday programming continues until 6am ET Saturday):
- :00 Local Forecast
- :02 National/Regional
- :06 Long Range
- :10 Local Forecast
- :12 Weather News
- :17 Active Weather
- :20 Local Forecast
- :22 Weather In-Depth
- :25 Feature
- :28 Pollen Report
- :30 Local Forecast
- :32 National/Regional
- :36 Long Range
- :40 Local Forecast
- :42 Weather News
- :47 Lawn and Garden Forecast
- :50 Local Forecast
- :52 Weather In-Depth
- :55 Climate Change/Weather-wise
- :57 UV Report
- WEEKENDS (3am - 3am PT, 6am - 6am ET, 7am - 7am AT; Weekend programming ends at 5am ET Mondays):
- :00 Local Forecast
- :02 National/Regional
- :06 Long Range
- :10 Local Forecast
- :12 Weather News
- :17 Travellers Forecast/Active Weather
- :20 Local Forecast
- :22 Climate Change/Weather-wise
- :25 Long Range
- :28 Pollen Report
- :30 Local Forecast
- :32 National/Regional
- :36 Long Range
- :40 Local Forecast
- :42 Weather News
- :47 Lawn and Garden Forecast
- :50 Local Forecast
- :52 Travellers/International Forecast
- :55 Feature
- :57 UV Report
- FALL TV SCHEDULE
- WEEKDAY MORNINGS (2am - 8am PT, 5am - 11am ET, 6am - 12pm AT):
- :00 Local Forecast
- :02 National/Regional
- :06 Long Range
- :10 Local Forecast
- :12 Weather News
- :17 Active Weather
- :20 Local Forecast
- :22 Travellers' Forecast
- :25 School Day Forecast
- :28 Flu Report (beginning November 7)
- :30 Local Forecast
- :32 National/Regional
- :36 Long Range
- :40 Local Forecast
- :42 Weather News
- :47 Active Weather
- :50 Local Forecast
- :52 Travellers' Forecast
- :56 Long Range
- WEEKDAY AFTERNOONS (8am - 3pm PT, 11am - 6pm ET, 12pm - 7pm AT):
- :00 Local Forecast
- :02 National/Regional
- :06 Long Range
- :10 Local Forecast
- :12 Weather News
- :17 Active Weather
- :20 Local Forecast
- :22 Feature
- :25 Long Range
- :28 Flu Report (beginning November 7)
- :30 Local Forecast
- :32 National/Regional
- :36 Long Range
- :40 Local Forecast
- :42 Weather News
- :47 Active Weather
- :50 Local Forecast
- :52 Travellers/International Forecast
- :56 Long Range
- WEEKDAY EVENINGS (3pm - 2am PT, 6pm - 5am ET, 7pm - 6am AT; Weekday programming continues until 6am ET Saturday):
- :00 Local Forecast
- :02 National/Regional
- :06 Long Range
- :10 Local Forecast
- :12 Weather News
- :17 Active Weather
- :20 Local Forecast
- :22 Weather In-Depth
- :25 Feature
- :28 Flu Report (beginning November 7)
- :30 Local Forecast
- :32 National/Regional
- :36 Long Range
- :40 Local Forecast
- :42 Weather News
- :47 Active Weather
- :50 Local Forecast
- :52 Weather In-Depth
- :56 Climate Change/Weather-wise
- WEEKENDS (3am - 3am PT, 6am - 6am ET, 7am - 7am AT; Weekend programming ends at 5am ET Mondays):
- :00 Local Forecast
- :02 National/Regional
- :06 Long Range
- :10 Local Forecast
- :12 Weather News
- :17 Travellers Forecast/Active Weather
- :20 Local Forecast
- :22 Climate Change/Weather-wise
- :25 Long Range
- :28 Flu Report (beginning November 7)
- :30 Local Forecast
- :32 National/Regional
- :36 Long Range
- :40 Local Forecast
- :42 Weather News
- :47 Active Weather
- :50 Local Forecast
- :52 Travellers/International Forecast
- :56 Feature
- WINTER TV SCHEDULE
- WEEKDAY MORNINGS (2am - 8am PT, 5am - 11am ET, 6am - 12pm AT):
- :00 Local Forecast
- :02 National/Regional
- :06 Long Range
- :10 Local Forecast
- :12 Weather News
- :17 Active Weather
- :20 Local Forecast
- :22 Travellers' Forecast
- :24 School Day Forecast
- :26 Driving Forecast
- :27 Highway Conditions
- :30 Local Forecast
- :32 National/Regional
- :36 Long Range
- :40 Local Forecast
- :42 Weather News
- :47 Highway Conditions
- :50 Local Forecast
- :52 Travellers' Forecast
- :56 Highway Conditions
- WEEKDAY AFTERNOONS (8am - 3pm PT, 11am - 6pm ET, 12pm - 7pm AT):
- :00 Local Forecast
- :02 National/Regional
- :06 Long Range
- :10 Local Forecast
- :12 Weather News
- :17 Active Weather
- :20 Local Forecast
- :22 Feature
- :26 Driving Forecast
- :27 Highway Conditions
- :30 Local Forecast
- :32 National/Regional
- :36 Long Range
- :40 Local Forecast
- :42 Weather News
- :47 Active Weather
- :50 Local Forecast
- :52 Travellers/International Forecast
- :56 Driving Forecast
- :57 Highway Forecast
- WEEKDAY EVENINGS (3pm - 2am PT, 6pm - 5am ET, 7pm - 6am AT; Weekday programming continues until 6am ET Saturday):
- :00 Local Forecast
- :02 National/Regional
- :06 Long Range
- :10 Local Forecast
- :12 Weather News
- :17 Active Weather
- :20 Local Forecast
- :22 Weather In-Depth
- :26 Highway Conditions
- :30 Local Forecast
- :32 National/Regional
- :36 Long Range
- :40 Local Forecast
- :42 Weather News
- :47 Ski Conditions
- :50 Local Forecast
- :52 Weather In-Depth
- :53 Climate Change/Weather-wise
- :56 Highway Conditions
- WEEKENDS (3am - 3am PT, 6am - 6am ET, 7am - 7am AT; Weekend programming ends at 5am ET Mondays):
- :00 Local Forecast
- :02 National/Regional
- :06 Long Range
- :10 Local Forecast
- :12 Weather News
- :17 Travellers Forecast/Active Weather
- :20 Local Forecast
- :22 Climate Change/Weather-wise
- :26 Driving Forecast
- :27 Highway Conditions
- :30 Local Forecast
- :32 National/Regional
- :36 Long Range
- :40 Local Forecast
- :42 Weather News
- :47 Ski Conditions
- :50 Local Forecast
- :52 Travellers/International Forecast
- :54 Feature
- :56 Driving Forecast
- :57 Highway Conditions
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