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- Novel idea���
- The Japanese have always loved fresh fish. But the waters close to
- Japan have not held many fish for decades.
- So to feed the Japanese population, fishing boats got bigger and went
- farther than ever. The farther the fishermen went, the longer it took
- to bring in the fish. If the return trip took more than a few days,
- the fish were not fresh. The Japanese did not like the taste.
- To solve this problem, fishing companies installed freezers on their
- boats. They would catch the fish and freeze them at sea. Freezers
- allowed the boats to go farther and stay longer. However, the Japanese
- could taste the difference between fresh and frozen and they did not
- like frozen fish.
- The frozen fish brought a lower price. So fishing companies installed
- fish tanks. They would catch the fish and stuff them in the tanks, fin
- to fin. After a little thrashing around, the fish stopped moving. They
- were tired and dull, but alive. Unfortunately, the Japanese could
- still taste the difference.
- Because the fish did not move for days, they lost their fresh-fish
- taste. The Japanese preferred the lively taste of fresh fish, not
- sluggish fish.
- So how did Japanese fishing companies solve this problem? How do they
- get fresh-tasting fish to Japan ? If you were Consultant to the
- Fishing Industry, what would you recommend?
- .
- .
- Here is how Japanese Fish Stay Fresh:
- To keep the fish tasting fresh, the Japanese fishing companies still
- put the fish in the tanks. But now they add a small shark to each
- tank. The shark eats a few fish, but most of the fish arrive in a very
- lively state. The fish are challenged.
- Have you realized that some of us are also living in a pond but most
- of the time tired & dull�So, we need a Shark in our life to keep us
- awake and moving�
- Basically in our lives, Sharks are new challenges to keep us active and
- lively.....
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