var name = "Phrogz "Broken" Syntax";

// This is right
var name = "Phrogz "Fixed" Syntax";

// Or this
var name = 'Phrogz "Simpler" Syntax';

div.wrap('<div id="wrap-' + id + '" class="' + params.classname + '_wrapper">');

var wrapD = $('<div>', { id:"wrap-"+id, className:params.classname+"_wrapper" });