SandroBabic

GA4 EC - Mare Tours - view_item_list

Aug 16th, 2023 (edited)
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  1. window.dataLayer = window.dataLayer || [];
  2. window.dataLayer.push({
  3.   event: 'view_item_list',              // name of the event. In this case, it always must be view_item_list
  4.   ecommerce: {                         
  5.     items: [{                           // an array where all currently viewed trips must be included
  6.       item_name: 'Panoramski izlet brodom',             // insert an actual trip name
  7.       item_id: 'trip1',             // insert an actual product ID
  8.       price: '150.00',                  // insert an actual trip price. Number or a string. Don't include currency code
  9.       item_category: 'Privatni izleti',         // insert an actual product top-level category
  10.       trip_location: 'Vrbnik',              // insert an actual trip location
  11.       item_list_name: 'Search results', // insert the name of the list where the trip is currently displayed
  12.       item_list_id: 'search_results',   // insert the list id where the product is currently displayed
  13.       index: 1,                         // insert trip's position in that list
  14.       quantity: '1'                     // trip quantity. In case of view_item_list, it will usually be equal to 1
  15.     },{
  16.       item_name: 'Plava špilja',
  17.       item_id: 'trip2',
  18.       price: '250.00',
  19.       item_category: 'Privatni izleti',
  20.       trip_location: 'Krk',
  21.       item_list_name: 'Search results',
  22.       item_list_id: 'search_results',
  23.       index: 2,
  24.       quantity: '1'
  25.     }]
  26.   }
  27. });
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