carlosmdh

eec.productDetail

May 25th, 2022 (edited)
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  1. <script>
  2. window.dataLayer  = window.dataLayer || [];
  3. window.dataLayer.push({
  4.     'event': 'eec.productDetail',       // name of an event. In this case, always stays as eec.productDetail
  5.     'ecommerce': {                      // ecommerce object. This is the essential part of tracking. New EE data must always be pushed to this object
  6.         'detail': {                     // name of an action. In this case, always stays as detail
  7.           'actionField': {'list': 'main'},    // optional. if this event happened in a certain list, pass its name with this key
  8.           'products': [{
  9.             'name': 'The Yellow Bus',      // name of a product that is currently viewed. Always include it.
  10.             'id': 'TYB001',                 // id of a product. Always include it.
  11.             'price': '14.00',               // price of a product
  12.             'brand': 'The Yellow Bus',      // brand/vendor of a product
  13.             'category': 'Madrid',           // category of a product
  14.             'variant': 'Adulto',            // product variant. If there are no variants, exclude this key from the dataLayer.push
  15.            }]
  16.          }
  17.     }
  18. });
  19. </script>
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