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Dear World

By: Qantas_PR on Feb 16th, 2012  |  syntax: None  |  size: 2.81 KB  |  hits: 999  |  expires: Never
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  1. Dear World
  2.  
  3. Hi!
  4.  
  5. After being suspended by Twitter at the request of Qantas, we thought long and hard about what to do. This serious thinking involved flipping a coin and going by whatever the coin Gods decided; heads and we'd fight. Tails and we'd fight. It was heads. But a lesson for next time we need to make a serious decision is to use a coin that isn't so sold and worn you can't make out difference between the Queen's profile and a platypus.
  6.  
  7. So we contested Twitter's suspension citing Parody Policy. Qantas cited Impersonation. Clearly, we didn't set out to impersonate Qantas.
  8.  
  9. After many back and forth emails with the Twitter team, we had a glimmer of hope. They said;
  10.  
  11. "Although Twitter firmly believes in the freedom of expression, impersonation that misleads, confuses, or deceives others is against our Rules. Your account has been temporarily suspended due to violation of our impersonation policy.
  12.  
  13. This suspension is temporary. If you have created a parody, commentary or fan account, you will need to edit it to comply with Twitter’s parody best practices before your account is reactivated"
  14.  
  15. Ding, ding, ding.
  16.  
  17. Naturally we changed the bio and the name to more clearly state @qantasPR is a parody. Although we are sure the Twitterers following us are intelligent enough to know the difference between comic effect and incompetence, we don't want to accidentally confuse a genuine customer and be responsible for them leaving their bags in the security section of Melbourne Airport waiting for Qantas' Twitter Bag team to pick them up.
  18.  
  19. But then Twitter asked us to change the handle (username) of @qantasPR to be more clearly Fake.
  20.  
  21. Another coin, another serious decision. This time it was tails, and we agreed to comply as it was consistent with our intentions all along to share our humour with the World. So we logged in to change it but Twitter's platform doesn't have the function built in to change Usernames of Suspended accounts (despite their politely written request). We're pretty sure this is because Twitter rarely reactivate suspended accounts after legal action.
  22.  
  23. And now we await Twitter's help to change our username and get us back.
  24.  
  25. Meanwhile, we seem to have created a lot of media attention (we knew we were awesome PRs but this was a bit more bigger than we anticipated) with The Australian in Aus picking up our story and within 24hrs, we'd hit more than 200 news/blogs including of all places Vancover. Shout out to AFP too, Merci!
  26.  
  27. Yo, nearly forgot. Qantas stated we breached IP with using their logo (http://www.theaustralian.com.au/media/spoof-qantas-twitter-account-suspended/story-e6frg996-1226270368792)
  28.  
  29. Twitter didn't request we change it. At all. Interesting precedent, yes?
  30.  
  31. We'll update as we know more. In the mean time, @qantas_PR is there *hint*
  32.  
  33. Love you long time,
  34. @QantasPR
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