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  1. Introduction
  2. I am writing about Guinness Beer and discussing how I have learnt from my research and my methods for sourcing credible information from what I have learnt and determined truthful.
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  4. 1. Source: Wikipedia | Guinness
  5. Wikipedia is considered to be a reliable source of information because of two criteria; (1) the information is relatively unbiased, and (2) each article must cite references for the facts presented within the article, to verify that the information comes from an authoritative source.
  6. I found the Wikipedia entry about Guinness beer was well written, it had a clear layout of mostly plain text with a few photographs and artworks. Overall, this made the information easier to read.
  7. The information in the entry covered a range of topics including; the history, background, and financial data. It also included marketing, wholesale and consumer information.
  8. The Guinness Beer entry provided a list 109 references to verify the reliability of the facts presented. In addition the article also provided extended information containing further reading; including a list of articles and videos which are related to Guinness Beer.
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  10. I was able to learn a lot of facts about Guinness Beer from the article mainly due to the range of subjects discussed in the entry.
  11. I chose Wikipedia as my primary source for research and used the Information within the article to compare the facts of my other three sources based upon assumption that the information in Wikipedia was verifiable.
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  13. 2. Source: YouTube, Guinness Beer documentary (National Geographic)
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  15. The documentary was a sub-secondary source of facts, it is an enjoyable and verifiable source of information about Guinness Beer because it was produced by a reputable company.
  16. National Geographic has an international following, which includes a large internet presence. The information provided was verified when compared with the previous source.
  17. The Guinness Beer Documentary on YouTube provided an indirect platform for the delivery of the information. The Video was last accessed on 7/28/2014 and presented with 1200 views.
  18. The documentary about Guinness Beer talked about the customers, type of product and the production of the Guinness Beer, this video documentary provided clear and detailed information through audiovisual format.
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  24. 3. Source: Guiness.com
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  26. The Guinness beer website is a legitimate source of information and was verified when compared to the previous two sources. The Guinness Beer website is also the main website Domain for the producers of The Guinness beer.
  27. The Guinness website was well presented because it had a simple and clear layout, the layout also provided impressive representation and design.
  28. The website talks about Guinness beer through a Timeline that provides Mouse-over text information to elaborate points of history, additional videos, images and artworks relevant to the year in context.
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  30. The timeline was enjoyable as you could select your own learning experience and the information was provided in an Interactive way.
  31. The website provided “how-to” Videos about the steps that should be taken when pouring the Guinness Beer, and the ads promoting the consumption of the beer.
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  33. The information provided is constructed based upon your location (for example: U.S.A- Would have use different language and grammar rules and different safe consumption of alcohol information when compared to Australia or the United Kingdom).
  34. I was able to learn from the website because there was a comfortable presence of text, The Guinness beer website provided a fun and interactive delivery of facts about the Guinness Beer and its History.
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  37. 4. Source: Facebook | Guinness Facebook Page
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  39. Facebook was an interesting and useful tool in my research for the product because it allows consumer the ability to provide feedback about The Guinness Beer. The Facebook page has approximately 4,770,000 Likes (7/28/2014)
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  41. The Guinness beer Facebook page had many Photographs and artworks, Facebook users can ‘like’ Their Facebook page to receive updates on the Guinness beer in their timeline ( this is also used as a cheap form of advertising).
  42. The Facebook page is a source of information about Guinness Beer provided by the company as a marketing tool and allows Consumers to give feedback.
  43. Facebook as a platform of social media provides users with an experience to comment on the interests and hobbies, this includes Guinness Beer.
  44. 5. Conclusion
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  47. I developed knowledge and understanding through my sources through reading interesting and well written articles. By observing photos of consumers enjoying their beverages and by watching a documentary about the product being manufactured.
  48. These sources helped widen my knowledge of finding accurate information and helped me learn to find the appropriate information sources through my own experience when using Wikipedia for example checking the references and asking for feedback about a comment left on an article.
  49. Another example could be that for a company to have a Facebook page they must prove their legitimacy to the administrators, also by watching a documentary I have learned that the information I should be looking for may not always be in one place, but May be easier to find once there is some level for comparison for the information that has already been found to compare the information that still needs to be found.
  50. Guinness website provided the most accurate information about the product, since they are limited to advertising unlike Facebook or Wikipedia the information on the website was a lot more grim and had a greater quality in general of the information provided and was by far the most credible.
  51. You could say I learnt from experience which does collide with ‘constructivism theorie’(s). I have learned from comparing my sources, investigating references and reading articles of information.
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  53. 6. References / Citations.
  54. 1. Wikipedia: Guinness (Beer). 2013. Guinness. [ONLINE] Available at: http://en.wikipedia.org/wiki/Guinness. [Accessed 26 July 14].
  55. 2. National Geographic. (2014). Guinness beer Documentary. [Online Video]. 14 June. Available from: https://www.youtube.com/watch?v=eGm7HduOp1g. [Accessed: 26 July 2014]
  56. 3. Guinness & Co. 2013. GUINNESS BEER | Home. [ONLINE] Available at: http://www.guinness.com/en-au/. [Accessed 26 July 14]
  57. 4. Guinness & Co | Facebook. 2013. Facebook: Guinness. [ONLINE] Available at: https://www.facebook.com/GuinnessAustralia. [Accessed 26 July 14]
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