// create file:
sudo vim /usr/share/applications/intellij.desktop

// add the following
[Desktop Entry]
Version=13.0
Type=Application
Terminal=false
Icon[en_US]=/home/rob/.intellij-13/bin/idea.png
Name[en_US]=IntelliJ
Exec=/home/rob/.intellij-13/bin/idea.sh
Name=IntelliJ
Icon=/home/rob/.intellij-13/bin/idea.png


// mod permissions
sudo chmod 644 /usr/share/applications/intellij.desktop
sudo chown root:root /usr/share/applications/intellij.desktop