Untitled

// Why this?

$message = '<html><body>';
$message .= '<form action="http://mysite.com/process.php" method="post" target="_blank">';
$message .= '<label>How did you like the movie <strong>Turfnuts</strong>?</label><br />';


// And not this?

$message = '
    <html>
        <body>
            <form action="http://mysite.com/process.php" method="post" target="_blank">
                <label>How did you like the movie <strong>Turfnuts</strong>?</label><br />
                ...
    </html>
';