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MGT 426 Week 3 Resistance to Change

Oct 31st, 2014
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  3. This work MGT 426 Week 2 Discussion Questions under the topic "High Performance Teams and Team Purpose" comprises answers on the following questions:
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  6. 1. What is organizational culture? What is the relationship between shared vision and organizational culture? How does organizational culture affect an organization
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  8. Communications - General Communications
  9. 1. In machine-assisted interpersonal communication, feedback is often limited to one channel, and is often difficult.
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  11. A) True
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  13. B) False
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  15. 2. In both Internet-based and traditional mass communication, the source usually knows a great deal about the receiver.
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  17. A) True
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  19. B) False
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  21. 3. Over time, mass communication has become less and less segmented.
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  23. A) True
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  25. B) False
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  27. 4. Mass media can transmit values by enforcing social norms.
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  29. A) True
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  31. B) False
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  33. 5. One key assumption of the functional approach to mass communication is that media use is driven by needs.
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  35. A) True
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  37. B) False
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  39. 6. The arrival of writing was a great equalizer in society because information and knowledge were widely transmitted.
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  41. A) True
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  43. B) False
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  45. 7. The first mass medium bringing music, news, talk, and sports into people's homes was radio.
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  47. A) True
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  49. B) False
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  51. 8. The news value known as proximity reflects the fact that we value events that happen to important people.
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  53. A) True
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  55. B) False
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  57. 9. Because TV is better at transmitting experience or impressions, it is better suited for in depth analysis and complex interpretations than is print news.
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  59. A) True
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  61. B) False
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  63. 10. Print and TV journalism are similar in that they both should strive equally to uphold basic values and journalistic principles.
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  65. A) True
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  67. B) False
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  69. 11. Though they can be interesting, blogs are not an influential force in online news reporting.
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  71. A) True
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  73. B) False
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  75. 12. Public relations is similar to advertising, but advertising uses interpersonal communication much more.
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  77. A) True
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  79. B) False
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  81. 13. The Internet has had little effect on the PR industry.
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  83. A) True
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  85. B) False
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  87. 14. Advertisements for restaurant supplies are business-to-business ads, while ads for household cleaners are consumer ads.
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  89. A) True
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  91. B) False
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  93. 15. Nontraditional forms of advertising are being explored by companies trying to reach customers who use new technology (DVR, iPod) to take more control over their media choices.
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  95. A) True
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  97. B) False
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  99. 16. Radio ads maximize reach, frequency and selectivity, and minimize cost.
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  101. A) True
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  103. B) False
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  105. 17. Message research is conducted during and after an advertising campaign to see how well the ads perform.
  106.  
  107. A) True
  108.  
  109. B) False
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  111. 18. Selective demand is emphasized during the growth stage of the product life cycle.
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  113. A) True
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  115. B) False
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  117. 19. The FCC interprets rather than makes law.
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  119. A) True
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  121. B) False
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  123. 20. The Telecommunications Act of 1996 introduced sweeping changes affecting cable companies and phone companies, but not broadcasters.
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  125. A) True
  126.  
  127. B) False
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  129. 21. In general, commercial speech receives the same amount of First Amendment protection as do other forms of speech.
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  131. A) True
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  133. B) False
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  135. 22. Many broadcast and cable networks have standards and practices departments, which determine whether content is acceptable or not.
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  137. A) True
  138.  
  139. B) False
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  141. 23. The advertising industry has no real self-regulatory sy
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  145. Do you feel overwhelmed when the subject of college comes up? Does the experience seem confusing? Everyone is a little apprehensive when it comes to starting college. College presents an entirely new realm, but it is possible to be properly prepared. Take the advice in this article and have the best four years (or more) of your life!
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