vektroid aka new dreams ltd./macintosh plus

i can appreciate the philosophy that the blog coverage has outlined in projects like my own in that they are meant to be a clear reflection of the human condition in this precise moment in history. blah blah blah i could talk about accelerationism and anti-capitalism and blah blah blah fukushima etc for hours but not because i'm a vaporwaver, i'm just really political like that. and perhaps fairly naive.

but in strict regard to vaporwave, i think that kind of coverage encourages people to over-intellectualize it, which in turn makes the people behind it appear unjustifiably pretentious (and in turn, completely moronic) given the type of music we specialize in. how much context can you really give to a doctored loop of a jazz instrumental? truly guys, we are sample curators at best.

we put into practice the art of commodifying art. new dreams ltd. was about taking "music" and returning it to its most primordial state, "sound".

and because of that, i sometimes worry the net audience has, since dummy and tinymixtapes brought us up, been given the idea that internet club and myself, for example, truly believe that our eccojams were in some way "transcendental". perhaps it does transcend music. but it only does so because it is bred from samples so heavily commodified that it becomes, in itself, non-music. so you can view it as forward thinking, or just as easily, taking the piss. so i think it's slightly disrespectful to electronic music when vaporwave is given serious regard. perhaps vaporwave's legacy really will be decided by its audience. it's hard to imagine what 2013 will be like.

i might speak only for myself, but new dreams ltd was a slightly derisive practical joke aimed at the witch house/seapunk/net music scene. it is bred from the hypothesis that the scene has such a backwards mentality of music that they will listen to anything, no matter how tragically unfashionable the music sounds, if it's packaged fashionably. new dreams ltd was essentially built to exploit how heavily the perception of sound is affected by imagery

i mean make no mistake i do enjoy the garbage midi sound a lot, maybe not in any serious way (情報デスクVIRTUAL came out on 4/20 after all) but i do find some oblique nostalgia in that new age/smooth jazz sound. admittedly i've got a healthy collection of that kind of garbage, so yeah some of it is totally throwback. and in 2012, a full year after i made floral shoppe, you're right - it's sounding really dated. it's fine if it doesn't suit your taste. if you really take music seriously i think you SHOULD be slightly offended by this whole thing

hahaha it's not supposed to be the next chillwave or something. i was originally just going to throw these all up on mediafire but i got offered to release some tapes from beer on the rug so you know, why not? i have no clue why they decided to charge 10$ for an mp3 album though. i think it was to fund raise for the tape when the label was broke or something.