<plugin>
            <artifactId>exec-maven-plugin</artifactId>
            <groupId>org.codehaus.mojo</groupId>
            <executions>
                <execution><!-- Run our version calculation script -->
                    <id>Copy to Application Server</id>
                    <phase>generate-sources</phase>
                    <goals>
                        <goal>exec</goal>
                    </goals>
                    <configuration>
                        <executable>${basedir}/copy-to-appserver.sh</executable>
                    </configuration>
                </execution>
            </executions>
        </plugin>

scp /home/user/.m2/repository/com/wolf/apix/1.0/apix-1.0.war user@srv-web:/opt/wildfly-8.2.0.Final/standalone/deployments/apix.war

<phase>deploy</phase>