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a guest Dec 5th, 2015 2 Never
  1. Missing producers at farmers markets?
  2.  
  3. Silver beet
  4.  
  5. Rocket
  6.  
  7. Boch choi
  8.  
  9. Corn
  10.  
  11.  asparagus
  12.  
  13. Peas?
  14.  
  15. Beans?
  16.  
  17. Poultry
  18.  
  19. Karumbara was shortage of vegetables?
  20.  
  21. *enough garlic!*
  22.  
  23. One organic and one conventional per market
  24.  
  25. Market size
  26.  
  27. Unprofitable to have more than 1 farmer for garlic at the market
  28.  
  29. Diversity into say garlic salt
  30.  
  31. Time
  32.  
  33. 3 month trial
  34.  
  35. Licensing
  36.  
  37. Street trader license required for farmers market stallholders
  38.  
  39. Organic doesn’t get higher sales!? But price gap between non organic and organic differentiating
  40.  
  41. Stallholding
  42.  
  43. Can’t have friends run the stall…but family members and staff members, people who know how the
  44.  
  45. farm is run, can hold the stall.
  46.  
  47. Can’t sell products that you haven’t said you will sell originally, like bring mushrooms that you found
  48.  
  49. along with your regular haul. The markets protect those selling only 1 kind of produce.
  50.  
  51. Marketing
  52.  
  53. Can’t have organic signage unless its certified organic
  54.  
  55. custom tshirt   fancy.com/things/254880535/TRINITAS-Roots-T-Shirt-–-selekkt.com/shop     fancy a
  56.  
  57. root tshirt     garlic company  …no  garlic oversaturated…coloured carrot company! …or other
  58.  
  59. root crops
  60.  
  61. VFMA accreditation
  62.  
  63. presentation
  64.  
  65. Apple boxes
  66.  
  67. Abundance
  68.  
  69. Instagram!
  70.  
  71. Collaboration between store holders like steak + garlic for deals
  72.  
  73. No selling homewares like nutcrackers if you’re selling nuts..but it’s ‘home rule’, not enforced with
  74.  
  75. when items packaged together like nuts and nutcrackers
  76.  
  77. Wholesellers buying local produce…like jam makers who want to source local sugar…vic doesn’t
  78.  
  79. really go sugar…market opportunity? Coffee??
  80.  
  81. Markets ttend to ask for like 75% accreditation in regional areas..is that local accreditation? So they
  82.  
  83. can get sugar from non-local.
  84.  
  85. Some stallholders don’t even grow anything themselves…but might buy produce from everyone else
  86.  
  87. at the market and sell soup?!?
  88.  
  89. Initially customesr won’t know you’lll be there for a novel product that wasn’t in that market and
  90.  
  91. might have bought beforehand…but if you are consistenly there, they can expect you there in the
  92.  
  93. future
  94.  
  95. Farmesrs don’t really contact the market with what they want on social media enough! So do it! Get
  96.  
  97. people to help you market!
  98.  
  99. Facebook marketing
  100.  
  101. What is a CSA farm?
  102.  
  103. Lean startups
  104.  
  105. -identify biggest risks
  106.  
  107. Then experiment with them…testing of assuptions
  108.  
  109. Buying groups and collection points for direct selling
  110.  
  111. If you buy from another market tsall holder or a primary producer, not neccersary to buy at retail
  112.  
  113. and sell at markup, but buying at a discounted price and selling higher, you’re also promoting their
  114.  
  115. ‘brand’ at a different location
  116.  
  117. ~30% market from wholesale minimum industry standard
  118.  
  119. Veggie box – can replace out of season veggeies with something else
  120.  
  121. Open food network -> fibre category for cwaosohl-m-e-r-e
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