Public _orderCode As String = "Hello World"

<asp:ListView runat="server" ID="listView_OrderReplies"
                DataKeyNames="ProductID"
                DataSourceID="sdsProducts">
    <LayoutTemplate>
        <h1>Order Replies for Order Code  = <%# _orderCode %></h1>
        <asp:PlaceHolder ID="itemPlaceholder" runat="server" ></asp:PlaceHolder>
    </LayoutTemplate>
    <ItemTemplate>
        <b>Name</b>:  <%#Eval("ProductName")%><br />
        <b>Stock</b>:  <%#Eval("UnitsInStock")%><br />
        <b>Price</b>:  <%#Eval("UnitPrice")%> <br />
    </ItemTemplate>
</asp:ListView>

<h1>Order Replies for Order Code  = <%# _orderCode %></h1>

<h1>Order Replies for Order Code  = <%= _orderCode %></h1>

<asp:ListView ID="lv" runat="server" OnLayoutCreated="lv_LayoutCreated">...</asp:ListView>

protected void lv_LayoutCreated(Object sender, EventArgs e)
{
    lv.Controls[0].DataBind();
}

protected void lv_DataBound(Object sender, EventArgs e)
{
    if(lv.Controls.Count > 0)
        lv.Controls[0].FindControl("head").DataBind();
}