conventions.DefiningCommandsAs(t => t.Namespace != null &&    t.Namespace.EndsWith("Commands"));
 conventions.DefiningEventsAs(t => t.Namespace != null && t.Namespace.EndsWith("Events"));
 conventions.DefiningTimeToBeReceivedAs(
            t => t.Name.EndsWith("Expires") ? TimeSpan.FromSeconds(30) : TimeSpan.MaxValue);

/serviceName:
/displayName:
/description:
/endpointConfigurationType: (for services not the saga)
/username:
/password:
& NServiceBus.Production