<kendo-grid-column field="EffectiveDate" title="Competitor Price Effective Date" filter="date" format="{0:dd/MM/yyyy HH:mm:ss }" [style]="{'text-align': 'left'}" width="130">
 <ng-template kendoGridCellTemplate let-dataItem>
    {{ dataItem.EffectiveDate?.$date | date:'dd/MM/yyyy HH:mm:ss'}}
</ng-template> </kendo-grid-column>