$shortTitle = get_the_title();
$shortURL = get_permalink();

echo '<li><a class="facebook" href="https://www.facebook.com/sharer/sharer.php?u='. $shortURL . '">'. $social_array['facebook'] .'</a></li>';
echo '<li><a class="twitter" href="https://twitter.com/intent/tweet?text='. $shortTitle .'&amp;url='. $shortURL.'">'. $social_array['twitter'] .'</a></li>';
echo '<li><a class="google-plus" href="https://plus.google.com/share?url='. $shortURL .'">'. $social_array['google_plus'] .'</a></li>';
echo '<li><a class="linkedin" href="https://www.linkedin.com/shareArticle?mini=true&url='. $shortURL .'&title='. $shortTitle .'">'. $social_array['linkedin'] .'</a></li>';
echo '<li><a class="pinterest" href="https://pinterest.com/pin/create/button/?url='. $shortURL .'&description='. $shortTitle .'">'. $social_array['pinterest'] .'</a></li>';
echo '<li><a class="tumblr" href="http://www.tumblr.com/share/link?url='. $shortURL .'&name='. $shortTitle .'">'. $social_array['tumblr'] .'</a></li>';