Microsoft
	- Timed Exclusive
	- XBOX Exclusive
	- XBOX & PC Exclusive
	- E-Sports
	- VR
	- AR
	- Windows 10 shows up
	- "Game Changing"
	- New Hardware
	- Hololens-Exclusive game
	- Indie Montage!
	- New Titanfall Trailer
	- ID@Xbox
	- Open Betas!
	- A brand new Car is revealed! Why is this a thing...
	- New Gears of War game
	- "Power of the cloud"
	- Tomb Raider is shown off
	- New exclusive IP that ISN'T a shooter
	- Banjo Kazooie Returns and looks... GOOD!?!
	- New Viva Pinata game is announced
	- Announces an exclusive IP, but is actually a timed exclusive
	- Kinect returns with a Vengeance.
	- Battletoads makes an appearance
	- Halo TV Series Tease
	- New XBOX Controller
	- Exclusive Minecraft Content
	- Cyberpunk 2077 get's shown off
	- "Live" on-stage scripted multiplayer game play
	- New CoD game play is shown
	- New Middle-Earth game
	- "Play anywhere" and "PC integration" gets talked about again
	- Xbox One X price drop
	- New Age of Empires gameplay
	- Sunset Overdrive 2 is announced
	- "Always Connected"
	- Ori and the Blind Forest sequel announced.
	- Long dead franchise comes back and doesn't look like it sucks.
	- Something dumber than a car being on stage
	- Phil Spencer is back with a hip new shirt
	- Backwards Compatibility
	- Technical Difficulties
	- Info from a game from a company who already has a conference
	- RACING
	- Long dead franchise gets the "Conker treatment"
	- New Halo game announced
	- "Seamlessly"
	- XBOX avatars
	- "Better in 4K"
	- New Perfect Dark
	- An actual Conker game
	- "Our friends at *Company name*"
	- Television and Movies
	- Someone in the crowd is called on and possibly is named Chad.
	- Mimed Music Performance
	- Mountain Dew and/or Doritos
	- Microsoft makes everyone HAPPY
	- Microsoft makes everyone ANGRY
	- Ass Creed
	- Extreme Hyperbole
	- Remakes Announced
	- 10+ seconds of Minecraft
	- Memes
	- New XBOX one model
	- New Fable 5 gameplay is shown off
	- "Available Today."
	- New Halo comes to Windows 10
	- Exclusive JRPG
	- New Far Cry reveal
	- DLC First released to XBOX one
	- XBOX One Multiplayer for Free
	- Buzzwords
	- Free-to-play game
	- "What did YOU Think?"
	- Dubstep Plays