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- On-site blog vs PBN
- I am trying to decide between the two, which is better to focus on? I think PBN would be better since then I can link out to other sites too, boosting more sites. If I go with the PBN route should I even bother with an on-site blog? I mean the articles that would be used for the blog can be used on the PBN instead.
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- It totally depends upon the purpose you're willing to achieve. Since I'm working on Adsense, Amazon Affiliate Sites I realized I would require a PBN and started working on creation.
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- I would suggest to build a blog on your domain with quality articles. First, these articles can rank and so they give you direct traffic from search engines.
- While pbn are mostly just for backlinks. Its a longer way for the customer to get through to your site. Think about if a customer click in SERPs on your PBN blog post he also needs to click the link to your website. You will loose a lot of traffic by using a PBN as traffic source versus developing your own blog onsite.
- It totally depends upon the purpose you're willing to achieve. Since I'm working on Adsense, Amazon Affiliate Sites I realized I would require a PBN and started working on creation.
- I use the blog for filler (decent quality) articles + supporting articles for my money pages (best of etc), to improve internal linking. Some of my blog articles actually get me the most traffic as per @memme's comments, so I just added a little more content with amazon links and make sales most days from these!
- So for me, the blog is super important.
- PBN is also very important to improve rankings but guest posts and links from manufacturers/quality niche related sites are extremely powerful. If you are going for easy KW's, you do not need PBN's, just a few good sourced guest posts.
- HTH
- This could also come down to the budget you have for building out a PBN and managing it. How big is the PBN you would build out?
- Personally I would build out your money site first and let the good content age.
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- Typical Benefits of Guest Posting
- Instant exposure among the target audience
- Build Relationships and join the community
- Stimulate social media shares
- Improve brand awareness and credibility
- Leverage other authority blog’s influence
- Strengthen your link profile
- Importance of Blogger Outreach and Guest Posting for SEO
- Here are the significant benefits that blogger outreach and guest blogging techniques hold. You can no way object it. As all the below aspects we talk about are related to the
- SEO. If these factors can be achieved through these two, obviously SEO is made simple. Keep reading, and you will go with my words for sure.
- #1 Content Promotion
- As we all know the fact that CONTENT is the King. Then, how about its distribution or promotion? Despite understanding its quality and using powerful content promotion techniques,
- it makes zero. Guest posting and blogger outreach are the two most effective ways that take your content to reach the vast target audience in your niche.
- #2 Enhanced Brand Visibility
- It is no doubt that you will get your brand more popular among multiple verticals of the audience through blogger outreach. The more visible your brand online is, the more online
- visitors you get as the traffic to your website. The click-through rate is a significant deciding factor that boosts your SEO. Ultimately, these results in improving your search
- engine ranking, thus strengthen your SEO.
- #3 Fortified Link Profile
- Google gives more weight to the domain or website that has more quality links from authority sites. What works well in acquiring such natural organic backlinks than guest posting
- or blogger outreach? Notably, relevant links – say links from blogs or sites that are related to your topic. Improved link profile results in better ranking positions in SERP.
- #4 Improved Social Signals
- Unfortunately, if you are a fellow who does not care about social signals, you are wrong. Search engines treat social signals as the crucial ranking factor. You guest post content
- that is shared among different and new audiences will increase your social signals. Having more the social engagements and mentions denote how the brand is popular among social
- media users. Don’t you think that this will have an impact on your website SEO and ranking?
- #5 Generated Referral Traffic
- The traffic that is driven by various sources other than search engines like Google is referred to as referral traffic. It is not wiser to rely on a single traffic source. If your
- website generates traffic from multiple sources, then it will be consistent. Even if one or two fail to get traffic at times. Think about contributing guest posts on about 50
- (this is just a random digit, it can be anything) blogs that generate some decent volume of traffic.
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